powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Thurs., Aug. 16) -- Big Bro bounces back

By ED BARK
@unclebarkycom on Twitter
Out of harm’s way -- namely Wednesday night’s competing America’s Got Talent with its first live results show of the season -- CBS’ Big Brother returned to dominance Thursday.

BB easily led all prime-time TV attractions in both total D-FW viewers (213,663) and with advertiser-craved 18-to-49-year-olds (112,342). Which means that more than half the show’s audience was in the “desired” 18-to-49-year-old motherlode. No other CBS show, including new episodes of The Big Bang Theory, can match that.

ABC plugged in a one-hour Aretha Franklin tribute at 7 p.m. It drew 56,977 total viewers, with 15,603 in the 18-to-49 realm. The “Queen of Soul” died Thursday at the age of 76.

Here are Thursday’s local news derby results.

NBC5 and TEGNA8 tied for the most total viewers at 10 p.m., but TEGNA8 was alone in first among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 as usual/always swept the 6 a.m. competitions. At 6 p.m., TEGNA8 had the most total viewers while tying Fox4 and NBC5 for the lead with 25-to-54-year-olds.

The 5 p.m. golds went to NBC5 in total viewers and Fox4 in the 25-to-54 demographic.

Email comments or questions to: unclebarky@verizon.net