Local Nielsen ratings snapshot (Wed., July 9)
07/10/08 09:25 AM
By ED BARK
Unscripted competitions and concoctions filled the Big Four networks' prime-time lineups Wednesday, with only CBS dissenting in part.
Fox's latest two-hour edition of So You Think You Can Dance had prime-time's highest ratings among advertiser-craved 18-to-49-year-olds. But a rerun of CBS' CSI: NY drew the biggest overall audience with 160,750 D-FW homes despite finishing fourth at 9 p.m. in the 18-to-49 demo.
A new episode of NBC's controversial Baby Borrowers ran fourth in total homes at 8 p.m., but moved up to the second spot in that time slot with 18-to-49-year-olds.
In the local news derby, WFAA8 notched another two wins at 10 p.m., prevailing in total homes and with 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 ran the table at 6 a.m., and WFAA8 did likewise in the 5 and 6 p.m. news competitions. Its twin wins at 6 p.m. extended the station's streak to 13 straight weekdays.
Unscripted competitions and concoctions filled the Big Four networks' prime-time lineups Wednesday, with only CBS dissenting in part.
Fox's latest two-hour edition of So You Think You Can Dance had prime-time's highest ratings among advertiser-craved 18-to-49-year-olds. But a rerun of CBS' CSI: NY drew the biggest overall audience with 160,750 D-FW homes despite finishing fourth at 9 p.m. in the 18-to-49 demo.
A new episode of NBC's controversial Baby Borrowers ran fourth in total homes at 8 p.m., but moved up to the second spot in that time slot with 18-to-49-year-olds.
In the local news derby, WFAA8 notched another two wins at 10 p.m., prevailing in total homes and with 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 ran the table at 6 a.m., and WFAA8 did likewise in the 5 and 6 p.m. news competitions. Its twin wins at 6 p.m. extended the station's streak to 13 straight weekdays.
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