Local Nielsen ratings snapshot (Mon.-Tues., July 17-18) -- Fox4's 9 p.m. news puts crimp in NBC's usual Tuesday night dominance
07/19/17 11:44 AM
By ED BARK
@unclebarkycom on Twitter
NBC usually calls the prime-time tune on Tuesdays with its combo of America’s Got Talent and World of Dance.
Both attractions again were tops in total D-FW viewers, with AGT leading all programming with 319,928. But among advertiser-coveted 18-to-to-49-year-olds, Fox4’s local newscast delivered a big wallop at 9 p.m. with 89,799 while Dance faded to a distant second (60,935). AGT took the 7 to 9 p.m. slot with 70,556 viewers in this key demographic. But that’s a lousy percentage of its overall total.
On a comparatively lackluster Monday, ABC’s The Bachelorette and Fox4’s 9 p.m. news tied for the prime-time lead in total viewers with 138,151 each. They also shared the lead among 18-to-49-year-olds, but with just 44,899 apiece.
And now, here are those delightful local news derby numbers for the four-way competitions.
Monday -- TEGNA8 ran first in total viewers at 10 p.m. while NBC5 drew the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 swept both the 6 a.m. and 5 p.m. competitions. At 6 p.m., CBS11 ended its latest drought with a win in total viewers and Fox4 took the 25-to-54 gold.
Tuesday -- NBC5 and TEGNA8 tied for the 10 p.m. top spot in total viewers, but TEGNA8 won outright among 25-to-54-year-olds.
Fox4 ran the table at 6 a.m. and TEGNA8 did likewise at 5 p.m. The 6 p.m. medals went to TEGNA8 in total viewers and Fox4 in the 25-to-54 realm.
Email comments or questions to; unclebarky@verizon.net
@unclebarkycom on Twitter
NBC usually calls the prime-time tune on Tuesdays with its combo of America’s Got Talent and World of Dance.
Both attractions again were tops in total D-FW viewers, with AGT leading all programming with 319,928. But among advertiser-coveted 18-to-to-49-year-olds, Fox4’s local newscast delivered a big wallop at 9 p.m. with 89,799 while Dance faded to a distant second (60,935). AGT took the 7 to 9 p.m. slot with 70,556 viewers in this key demographic. But that’s a lousy percentage of its overall total.
On a comparatively lackluster Monday, ABC’s The Bachelorette and Fox4’s 9 p.m. news tied for the prime-time lead in total viewers with 138,151 each. They also shared the lead among 18-to-49-year-olds, but with just 44,899 apiece.
And now, here are those delightful local news derby numbers for the four-way competitions.
Monday -- TEGNA8 ran first in total viewers at 10 p.m. while NBC5 drew the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 swept both the 6 a.m. and 5 p.m. competitions. At 6 p.m., CBS11 ended its latest drought with a win in total viewers and Fox4 took the 25-to-54 gold.
Tuesday -- NBC5 and TEGNA8 tied for the 10 p.m. top spot in total viewers, but TEGNA8 won outright among 25-to-54-year-olds.
Fox4 ran the table at 6 a.m. and TEGNA8 did likewise at 5 p.m. The 6 p.m. medals went to TEGNA8 in total viewers and Fox4 in the 25-to-54 realm.
Email comments or questions to; unclebarky@verizon.net