Local Nielsen ratings snapshot (Wed., May 30)
05/31/07 10:06 AM
By ED BARK
ABC made a decent first impression in D-FW Wednesday night with its new reality competition among amateur impressionists.
The Next Best Thing racked up 164,220 homes to win its 7 to 8 p.m. time slot while also reigning as the top draw among advertiser-craved 18-to-49-year-olds. So maybe there's a future in commoners dressing the parts and then mimicking the likes of Lucille Ball, Little Richard and President Bush. ABC's grand prize is a relatively stingy $100 grand.
The return of ABC's serial drama Traveler had a tougher road. An 8 p.m. reprise of the pilot episode ranked fourth in total homes, with a new hour at 9 p.m. improving a bit to third place. The latter episode moved up another notch to finish second with 18-to-49-year-olds behind a repeat of CBS' CSI: NY.
Fox's two-hour edition of So You Think You Can Dance drew a wallflower-ish 114,240 homes to finish third in its first hour and second in its second. It was the same story among 18-to-49-year-olds.
Fox4 continuing its recent big winning ways at 6 a.m., topping the field by sizable margins in both homes and with 25-54-year-olds, the main advertiser target audience for news programming.
Belo8 and NBC5 split the booty at 10 p.m., with the ABC station winning in total homes and the Peacock among 25-to-54-year-olds. CBS11 again blew a sizable lead-in advantage, this time from CSI: NY. Its 10 p.m. newscast ran third in homes and fifth with 25-to-54-year-olds, where Univision23's Spanish language Noticias 23 newscast took second place ahead of Belo8.
The 5 and 6 p.m. races again were no contests, with Belo8 running the table.
The CBS Evening News with Katie Couric had another rough night, placing 6th in total homes and ninth in the 25-to-54 demo.
ABC made a decent first impression in D-FW Wednesday night with its new reality competition among amateur impressionists.
The Next Best Thing racked up 164,220 homes to win its 7 to 8 p.m. time slot while also reigning as the top draw among advertiser-craved 18-to-49-year-olds. So maybe there's a future in commoners dressing the parts and then mimicking the likes of Lucille Ball, Little Richard and President Bush. ABC's grand prize is a relatively stingy $100 grand.
The return of ABC's serial drama Traveler had a tougher road. An 8 p.m. reprise of the pilot episode ranked fourth in total homes, with a new hour at 9 p.m. improving a bit to third place. The latter episode moved up another notch to finish second with 18-to-49-year-olds behind a repeat of CBS' CSI: NY.
Fox's two-hour edition of So You Think You Can Dance drew a wallflower-ish 114,240 homes to finish third in its first hour and second in its second. It was the same story among 18-to-49-year-olds.
Fox4 continuing its recent big winning ways at 6 a.m., topping the field by sizable margins in both homes and with 25-54-year-olds, the main advertiser target audience for news programming.
Belo8 and NBC5 split the booty at 10 p.m., with the ABC station winning in total homes and the Peacock among 25-to-54-year-olds. CBS11 again blew a sizable lead-in advantage, this time from CSI: NY. Its 10 p.m. newscast ran third in homes and fifth with 25-to-54-year-olds, where Univision23's Spanish language Noticias 23 newscast took second place ahead of Belo8.
The 5 and 6 p.m. races again were no contests, with Belo8 running the table.
The CBS Evening News with Katie Couric had another rough night, placing 6th in total homes and ninth in the 25-to-54 demo.
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