powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Wed., Dec. 11) -- only a muted ho ho for Clarkson's first Christmas special

By ED BARK
@unclebarkycom on Twitter
She looked resplendent in bright red. But Kelly Clarkson’s Cautionary Christmas Music Tale failed to stop much D-FW traffic Wednesday night despite her homegrown girl credentials.

The inaugural American Idol champ and Burleson, TX native drew 113,621 viewers in the 9 p.m. hour for her first holiday special. That put it fourth among the Big Four broadcast networks opposite CBS’ CSI: Crime Scene Investigation (262,748 viewers), ABC’s Nashville (163,330) and Fox4’s local newscast (120,722).

Clarkson fared a bit better among advertiser-prized 18-to-49-year-olds, running second behind Fox4’s news (52,107) with a smallish total of 45,594 viewers. The night’s most-watched attraction among 18-to-49-year-olds, ABC’s Modern Family, drew 104,214 of ‘em.

CBS also won in total viewers from 7 to 9 p.m. with Survivor: Blood and Water (213,039) and Criminal Minds (284,051). Besides Modern Family and Fox4’s news, the other 18-to-49 champs were ABC’s The Middle from 7 to 7:30 p.m., NBC’s The Sing-Off from 7:30 to 8 p.m. and the second half of Criminal Minds from 8:30 to 9 p.m.

In Wednesday’s four-way local news derby results, Fox4 ran the table at 10 p.m. in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 likewise swept the 6 a.m. competitions and added a 6 p.m. win with 25-to-54-year-olds. The other golds went to NBC5, a two-time winner at 5 p.m. and the 6 p.m. champ in total viewers.

Email comments or questions to: unclebarky@verizon.net