Local Nielsen ratings snapshot (Fri.-Sun., March 14-16)
03/17/08 12:02 PM
By ED BARK
ABC remained mostly in control of Sunday's prime-time Nielsens with a reality triumvirate of Extreme Makeover: Home Edition, Oprah's Big Give and Here Come the Newlyweds
All three shows won their time slots in total homes. And among advertiser-craved 18-to-49-year-olds, only the opening half-hour of Big Give slipped, narrowly losing to a new episode of Fox's Family Guy.
CBS' 5 to 6 p.m. NCAA basketball tournament selection show ran fourth in total D-FW homes with just 68,197. It was hurt at the start by NBC's competing dramatic finish to the Arnold Palmer golf classic. A total of 124,216 homes watched Tiger Woods sink a lengthy birdie putt on No. 18 to win by a single stroke.
Over on Fox Sports Southwest, the Dallas Mavericks' early evening rout of injury-decimated Miami drew 49,930 homes.
Fox's Friday night two-episode premiere of The Return of Jezebel James ran fourth in total homes, beating NBC's comatose Amnesia game show but drawing well less than half the audience for CBS' The Price Is Right. Among 18-to-49-year-olds, Jezebel James managed a third-place tie with a repeat of ABC's Grey's Anatomy.
Friday's local news derby had something for everyone -- except NBC5.
WFAA8 as usual controlled the big tuna 10 p.m. competition, winning in both total homes and among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 won at 6 a.m. in both measurements while long-suffering CBS11 racked up a pair of moral victories by finishing an unaccustomed second with 25-to-54-year-olds (NBC5 ran last) and just a bit behind the third-place Peacock in total homes.
Fox4 rose up to win at both 5 and 6 p.m. in the 25-to-54 demo. WFAA8 finished first in total homes at 5 p.m. and CBS11 took the gold at 6 p.m.
ABC remained mostly in control of Sunday's prime-time Nielsens with a reality triumvirate of Extreme Makeover: Home Edition, Oprah's Big Give and Here Come the Newlyweds
All three shows won their time slots in total homes. And among advertiser-craved 18-to-49-year-olds, only the opening half-hour of Big Give slipped, narrowly losing to a new episode of Fox's Family Guy.
CBS' 5 to 6 p.m. NCAA basketball tournament selection show ran fourth in total D-FW homes with just 68,197. It was hurt at the start by NBC's competing dramatic finish to the Arnold Palmer golf classic. A total of 124,216 homes watched Tiger Woods sink a lengthy birdie putt on No. 18 to win by a single stroke.
Over on Fox Sports Southwest, the Dallas Mavericks' early evening rout of injury-decimated Miami drew 49,930 homes.
Fox's Friday night two-episode premiere of The Return of Jezebel James ran fourth in total homes, beating NBC's comatose Amnesia game show but drawing well less than half the audience for CBS' The Price Is Right. Among 18-to-49-year-olds, Jezebel James managed a third-place tie with a repeat of ABC's Grey's Anatomy.
Friday's local news derby had something for everyone -- except NBC5.
WFAA8 as usual controlled the big tuna 10 p.m. competition, winning in both total homes and among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 won at 6 a.m. in both measurements while long-suffering CBS11 racked up a pair of moral victories by finishing an unaccustomed second with 25-to-54-year-olds (NBC5 ran last) and just a bit behind the third-place Peacock in total homes.
Fox4 rose up to win at both 5 and 6 p.m. in the 25-to-54 demo. WFAA8 finished first in total homes at 5 p.m. and CBS11 took the gold at 6 p.m.
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