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Local Nielsen ratings snapshot (Mon., March 9) -- The Voice drowns out The Bachelor

By ED BARK
@unclebarkycom on Twitter
The latest season finale of ABC’s The Bachelor had the misfortune to go head-to-head with NBC’s The Voice Monday night. It didn’t come up roses, but instead pushed up daisies.

The Voice drew 446,336 D-FW viewers from 7 to 9 p.m. while The Bachelor had 202,246 during those hours. That wasn’t even good enough for a second place finish. Bachelor also was left at the altar by CBS’ competing trio of 2 Broke Girls, Mike & Molly and Scorpion.

In the battle for advertiser-prized 18-to-49-year-olds, The Voice had 138,767 to The Bachelor’s 85,153. The CBS lineup again ran an overall second, although The Bachelor did tie Mike & Molly from 7:30 to 8 p.m.

Fox’s 7 to 9 p.m. tandem of a Gotham repeat and a new episode of The Following ran a distant fourth across the board.

CBS’ NCIS: Los Angeles won the 9 p.m. hour in total viewers with 299,882 but The Bachelor’s post-game show took the top spot with 18-to-49-year-olds.

Over on AMC, a new 9 p.m. episode of Better Call Saul had 97,636 total viewers and 56,684 in the 18-to-49 demographic. The 18-to-49 showing was good enough to edge Fox4’s local 9 p.m. newscast, which had 53,615 viewers.

Earlier Monday, former NBC5 anchor Jane McGarry’s debut as co-host of Gannett8’s Good Morning Texas had 48,818 total viewers and 12,615 within the 18-to-49 demographic. It ran fourth in total viewers at 9 a.m. behind competing network and/or syndicated programing on Fox4, NBC5 and CBS11. GMT moved up to third place with 18-to-49-year-olds, beating CBS’ Let’s Make a Deal and NBC’s third hour of Today but falling behind CW33’s syndicated Bill Cunningham show, which won the 9 to 10 a.m. slot.

Here are Monday’s local news derby results.

NBC5 swept the 10 p.m. competitions with wins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 and the Peacock tied for first in total viewers at 6 a.m., with Fox4 alone at the top with 25-to-54-year-olds.

CBS11 had the most total viewers at 6 p.m., but Fox4 won among 25-to-54-year-olds.

At 5 p.m. Gannett8 and CBS11 tied for first in total viewers while Gannett8 won outright in the 25-to-54 demographic.

Email comments or questions to: unclebarky@verizon.net