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Local Nielsen ratings snapshot (Wed.-Thurs., Jan. 29-30) -- Big Bang punctures Idol

By ED BARK
@unclebarkycom on Twitter
Despite its diminished ratings, Fox’s American Idol is still a show that all rival networks covet. Except when it goes against a new episode of CBS’ The Big Bang Theory.

Big Bang became the first competing show to outdraw Idol in Season 13, winning from 7 to 7:30 p.m. Thursday in the D-FW Nielsen ratings by a score of 447,382 viewers to 326,660. BBT also bested Idol among advertiser-prized 18-to-49-year-olds on the first day of the February “sweeps” ratings period.

Idol then took the 7:30 to 8 p.m. slot in both measurements, easily besting CBS’ runner-up episode of The Millers.

Fox kept the ball rolling with its second episode of Greg Kinnear’s Rake, which ran first from 8 to 9 p.m. with 198,836 total viewers and 68,391 in the 18-to-49 age range.

Fox4’s 9 p.m. local newscast then tied CBS’ Elementary in total viewers with 220,140 apiece. But the news had the top spot to itself in the 18-to-49 demographic.

On Wednesday night, Fox’s two-hour Idol easily beat everything in sight from 7 to 9 p.m. with 411,875 total viewers and 172,605 in the 18-to-49 age range. Fox4’s 9 p.m. news capitalized on Idol’s lead-in largesse with dominating twin wins at that hour.

Here are the four-way local news derby results for those two weekdays.

Wednesday -- On sweeps eve, WFAA8 had a doubleheader win at 10 p.m. in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming.

Fox4 as usual ran the table at 6 a.m. while WFAA8 added to its quiver with a pair of 6 p.m. wins.

NBC5 had the most total viewers at 5 p.m. and tied Fox4 for the top spot among 25-to-54-year-olds.

Thursday -- WFAA8 opened the sweeps with twin wins at 10 p.m. and Fox4 again did likewise at 6 a.m.

CBS11 had the most total viewers at 6 p.m., but WFAA8 ran first with 25-to-54-year-olds. The 5 p.m. golds went to Fox4 in total viewers and WFAA8 in the 25-to-54 realm.

Email comments or questions to: unclebarky@verizon.net