Local Nielsen ratings snapshot (Thurs.-Sun., July 3-6)
07/07/08 09:15 AM
By ED BARK
Net gains.
NBC's coverage of Sunday's marathon Wimbledon men's final dominated the daytime ratings. But Saturday morning's faceoff between Venus and Serena Williams peaked with a slightly bigger crowd.
Rafael Nadal's spine-tingling termination of Roger Federer's five-year winning streak, interrupted repeatedly by rain, maxed at 126,651 D-FW homes between 1:15 and 1:30 p.m.
Venus Williams' fifth Wimbledon singles title, at the expense of her younger sister, peaked at 131,522 homes in Saturday's 9:15 to 9:30 a.m. segment.
Both matches dominated all competing programming.
On Fourth of July night, most D-FWians understandably had better things to do than veg in front of the tube. Ergo, the most-watched prime-time attraction, a repeat of CBS' Ghost Whisperer, drew a dinky 90,117 homes.
Two of the four 10 p.m. local newscasts did better than that, with WFAA8 taking the gold (133,958 homes) and also winning among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 notched twin wins at 6 a.m. and also ran first at 5 p.m. in the total homes Nielsens. WFAA8 took the remaining competitions, with victories at 5 p.m. among 25-to-54-year-olds and in both measurements at 6 p.m., where its winning streak now stands at 10 straight weekdays.
Thursday's prime-time numbers were paced by Fox's So You Think You Can Dance results show, which weighed in with 129,087 homes and also called the tune among 18-to-49-year-olds, the main advertiser target for non-news programming.
WFAA8 took the 10 p.m. battles in both measurements and also swept the 5 and 6 p.m. races. Fox4 did likewise at 6 a.m.
Net gains.
NBC's coverage of Sunday's marathon Wimbledon men's final dominated the daytime ratings. But Saturday morning's faceoff between Venus and Serena Williams peaked with a slightly bigger crowd.
Rafael Nadal's spine-tingling termination of Roger Federer's five-year winning streak, interrupted repeatedly by rain, maxed at 126,651 D-FW homes between 1:15 and 1:30 p.m.
Venus Williams' fifth Wimbledon singles title, at the expense of her younger sister, peaked at 131,522 homes in Saturday's 9:15 to 9:30 a.m. segment.
Both matches dominated all competing programming.
On Fourth of July night, most D-FWians understandably had better things to do than veg in front of the tube. Ergo, the most-watched prime-time attraction, a repeat of CBS' Ghost Whisperer, drew a dinky 90,117 homes.
Two of the four 10 p.m. local newscasts did better than that, with WFAA8 taking the gold (133,958 homes) and also winning among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 notched twin wins at 6 a.m. and also ran first at 5 p.m. in the total homes Nielsens. WFAA8 took the remaining competitions, with victories at 5 p.m. among 25-to-54-year-olds and in both measurements at 6 p.m., where its winning streak now stands at 10 straight weekdays.
Thursday's prime-time numbers were paced by Fox's So You Think You Can Dance results show, which weighed in with 129,087 homes and also called the tune among 18-to-49-year-olds, the main advertiser target for non-news programming.
WFAA8 took the 10 p.m. battles in both measurements and also swept the 5 and 6 p.m. races. Fox4 did likewise at 6 a.m.
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