Local Nielsen ratings snapshot (Tues., Dec. 12)
12/13/06 02:30 PM
By ED BARK
The Grinch again gave back Christmas Tuesday night, but maybe it stole Belo8's newscast ratings as compensation.
The ABC station had uncommonly poor performances at 6 and 10 p.m., with NBC5 and CBS11 instead setting the pace.
First, though, to How the Grinch Stole Christmas, which again held up well on ABC as Tuesday night's leadoff hitter. Grinch finished second to CBS' competing NCIS in total homes, but took the No. 1 spot with 18-to-49-year-olds, the prime advertiser target for entertainment programming. Alas, an original episode of NBC's Friday Night Lights again got sacked by D-FW viewers. The made-in-Austin high school football saga placed a distant third in homes and with 18-to-49-year-olds.
NBC has given Lights a full-season order and will move it to Wednesdays at 7 p.m. in January. But a lamentable lack of viewer interest, both locally and nationally, is making it very tough for the network to go any further.
Barbara Walters otherwise scored again at 9 p.m. with her yearly compilation of the world's 10 Most Fascinating People. Babs gave Belo8's late night newscast a running start by drawing 180,880 homes in her special's closing 15 minutes. But the 10 p.m. news slipped to 157,080 homes. That let NBC5 snatch victory with 168,980 homes despite a lead-in of only 121,380 homes from the Peacock's Law & Order: SVU.
Belo8 also drooped at 6 p.m., finishing a rare third in both homes and with 25-to-54-year-olds, the key advertiser target audience for news programming. CBS11 whistled merry Christmas carols Wednesday after taking first place in both ratings measurements.
NBC5 continued to dominate the early morning ratings with twin victories at 6 a.m. The station's team of Brendan Higgins, Deborah Ferguson, Rebecca Miller and Tammy Dombeck has been running very strong of late while Fox4 suddenly finds itself in a fight with Belo8 for second place.
Belo8 as usual won the 5 p.m. news ratings in both measurements.
The Grinch again gave back Christmas Tuesday night, but maybe it stole Belo8's newscast ratings as compensation.
The ABC station had uncommonly poor performances at 6 and 10 p.m., with NBC5 and CBS11 instead setting the pace.
First, though, to How the Grinch Stole Christmas, which again held up well on ABC as Tuesday night's leadoff hitter. Grinch finished second to CBS' competing NCIS in total homes, but took the No. 1 spot with 18-to-49-year-olds, the prime advertiser target for entertainment programming. Alas, an original episode of NBC's Friday Night Lights again got sacked by D-FW viewers. The made-in-Austin high school football saga placed a distant third in homes and with 18-to-49-year-olds.
NBC has given Lights a full-season order and will move it to Wednesdays at 7 p.m. in January. But a lamentable lack of viewer interest, both locally and nationally, is making it very tough for the network to go any further.
Barbara Walters otherwise scored again at 9 p.m. with her yearly compilation of the world's 10 Most Fascinating People. Babs gave Belo8's late night newscast a running start by drawing 180,880 homes in her special's closing 15 minutes. But the 10 p.m. news slipped to 157,080 homes. That let NBC5 snatch victory with 168,980 homes despite a lead-in of only 121,380 homes from the Peacock's Law & Order: SVU.
Belo8 also drooped at 6 p.m., finishing a rare third in both homes and with 25-to-54-year-olds, the key advertiser target audience for news programming. CBS11 whistled merry Christmas carols Wednesday after taking first place in both ratings measurements.
NBC5 continued to dominate the early morning ratings with twin victories at 6 a.m. The station's team of Brendan Higgins, Deborah Ferguson, Rebecca Miller and Tammy Dombeck has been running very strong of late while Fox4 suddenly finds itself in a fight with Belo8 for second place.
Belo8 as usual won the 5 p.m. news ratings in both measurements.
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