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Local Nielsen ratings snapshot (Fri.-Sun., Jan. 18-20) -- NFL championship games touch down with more than 1 million viewers apiece

By ED BARK
@unclebarkycom on Twitter
A pair of overtime NFL championship games, one of them highly controversial, drove the D-FW ratings into stratospheres Sunday.

Fox’s early game, the Los Angeles Rams’ tainted 26-23 win over the New Orleans Saints, stretched to 5:23 p.m. and averaged 1,180,922 total viewers. CBS’ following 37-31 victory by the New England Patriots over the Kansas City Chiefs ended at 9:13 p.m., upping the ante to 1,405,860 viewers.

Pats-Chiefs also got the best of Rams-Saints among advertiser-prized 18-to-49-year-olds. The respective counts were 546,475 and 419,669 viewers.

Last year’s two championship games both drew substantially smaller crowds in both D-FW ratings measurements.

Friday’s prime-time ratings were paced by CBS’ Hawaii Five-0 in total viewers (231,967) and Fox4’s 9 p.m. local newscast among 18-to-49ers (45,288).

Here are Friday’s four-way local news derby results.

CBS11 ranked No. 1 in total viewers at 10 p.m. while Fox4 won among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 rolled to twin wins at 6 a.m. and also ran first at 5 and 6 p.m. with 25-to-54-year-olds. TEGNA8 had the most total viewers at 5 p.m. and NBC5 took the top spot at 6 p.m.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Tues.-Thurs., Jan. 15-17) -- still no signs of viewer fatigue for Masked Singer

By ED BARK
@unclebarkycom on Twitter
In the TV ratings world, “A sucker is born every minute” regularly gets the best of “Never underestimate the intelligence of the American people.”

This season’s Exhibit A continues to be Fox’s The Masked Singer, which is still going amazingly strong. OK, let’s relent a bit and just call it the ultimate brain cell-decaying guilty pleasure.

Wednesday’s Episode 3, in which Terry Bradshaw got exposed, led all prime-time fare in both total D-FW viewers (267,113) and with advertiser-coveted 18-to-49-year-olds (81,518). Fox4’s following 9 p.m. local newscast then sopped up the lead-in gravy with comfy wins in both ratings measurements.

Let’s fast-forward to Thursday night, where CBS’ comedy combo of The Big Bang Theory and Young Sheldon continued to pace the total viewer Nielsens with respective counts of 337,406 and 323,348. Big Bang also led all programming among 18-to-49ers with 66,422 before the second half of ABC’s ever-resilient Grey’s Anatomy outdrew Young Sheldon.

Tuesday’s prime-time parade as usual was paced in total viewers by CBS’ NCIS (351,465) before the network’s FBI and NCIS: New Orleans also won their time slots. Among 18-to-49-year-olds, the 7 to 10 p.m. victors were NBC’s Ellen’s Game of Games (39,250), the Peacock’s This Is Us (72,461) and Fox4’s 9 p.m. news (57,365).

The 8 p.m. premiere of The CW’s Roswell, New Mexico had 42,176 total viewers and 18,115 in the 18-to-49 age range.

Here are the local news derby results for Tuesday-Thursday.

Tuesday -- CBS11 won at 10 p.m. in total viewers for the fourth straight weekday while TEGNA8 nipped Fox4 for the No. 1 slot among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 again easily swept the 6 a.m. competitions while the 7 to 10 a.m. portion of the station’s Good Day continued to dominate network programming and TEGNA8’s homegrown Good Morning Texas.

Fox4 also won at 5 and 6 p.m. with 25-to-54-year-olds. The total viewer golds went to NBC5 at 5 p.m. and TEGNA8 at 6 p.m.

Wednesday -- Fox4 ended CBS11’s 10 p.m. winning streak in total viewers and also won with 25-to-54-year-olds.

Fox4 rolled to another 6 a.m. sweep and again had the most 25-to-54-year-olds at both 5 and 6 p.m. Fox4 and TEGNA8 tied for the total viewers lead at 5 p.m., with TEGNA8 winning outright at 6 p.m.

Thursday -- Showing some renewed signs of life, TEGNA8 swept both the 10 p.m. and 6 p.m. competitions. That hasn’t happened in quite a while.

Fox4 ran the table at 6 a.m. and NBC5 had twin wins at 5 p.m.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Mon., Jan. 14) -- a portal for The Passage; Brandon Todd gets permanent slot on Fox4's early hours of Good Day

By ED BARK
@unclebarkycom on Twitter
The heavily promoted premiere of Fox’s The Passage opened big Monday, ranking as the night’s No. 1 attraction in D-FW among advertiser-prized 18-to-49-year-olds while running second in total viewers to NBC’s America’s Got Talent: The Champions.

The sci-fi series’ 81,518 viewers in the 18-to-49 age range tripled the lead-in from Fox’s 7 p.m. The Resident (27,173 viewers) while also holding off formidable competition from the second hours of AGT: The Champions (69,442) and ABC’s The Bachelor (51,326). CBS’ 8 p.m. offering, the Magnum, P.I. reboot, ran a distant last among the Big Four broadcast networks with just 18,115 viewers in this key demographic.

The full two hours of AGT: The Champions drew the most total viewers (274,143), with The Passage finishing second from 8 to 9 p.m. with 203,850. CBS’ Bull comfortably won the 9 p.m. hour in total viewers (253,055), with Fox4’s competing local newscast running No. 1 among 18-to-49ers (57,365).

Here are Monday’s four-way local news derby results.

CBS11 won at 10 p.m. in total viewers for the third straight weekday while Fox4 again topped the 25-to-54-year-old Nielsens (main advertiser target audience for news programming).

Fox4 swept the 6 a.m. competitions, again by wide margins. At 6 p.m., CBS11 drew the most total viewers and Fox4 had the edge with 25-to-54-year-olds. NBC5 ran first in total viewers at 5 p.m. and shared the 25-to-54 lead with Fox4.

LOCAL TV NEWS NOTE: As tweeted early this morning on @unclebarkycom, Fox4 has named veteran reporter Brandon Todd to be the permanent co-anchor of the station’s 4 to 6 a.m. portions of weekday Good Day. He joins incumbent Hanna Battah after earlier filling in on- and off-. Todd will stick around to report from 6 to 10 a.m., when anchors Tim Ryan and Lauren Przybyl take over.

Todd joined Fox4 in November of 1998 from WFTX-TV in Fort Myers, FL. He’s a Bachelor of Arts graduate of Ball State University.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Thurs.-Sun., Jan. 10-13) -- Cowboys closer falls short of two million mark

By ED BARK
@unclebarkycom on Twitter
The Dallas Cowboys again fell short of the NFC’s championship game with Saturday night’s 30-22 road loss to the Los Angeles Rams on Fox.

Although the game of course dominated everything else in sight, it came up shy of the two million mark with an average of 1,827,618 D-FW viewers. Among advertiser-coveted 18-to-49-year-olds, Cowboys-Rams weighed in at 748,762 viewers.

Two years ago, which marked the last time Dallas made the postseason, a crushing 34-31 loss to the visiting Green Bay Packers drew 2,254,041 total viewers and 891,576 in the 18-to-49 age range.

Earlier Saturday, NBC’s Kansas City Chiefs-Indianapolis Colts matchup had 955,985 total viewers, with 350,227 in the 18-to-49 realm.

Sunday’s pair of NFL playoff attractions was led by Fox’s New Orleans Saints-Philadelphia Eagles game, which pulled in 1,019,249 total viewers and 344,189 in the 18-to-49 demographic. CBS’ afternoon attraction, in which the New England Patriots demolished the Los Angeles Chargers, averaged 646,696 total viewers and 217,382 in the 18-to-49 age range to easily rank as the least-watched of this quartet.

Friday’s prime-time Nielsens again were paced by CBS’ Blue Bloods in total viewers (302,260) while Fox’s Last Man Standing logged the most 18-to-49ers (60,384).

On Thursday night, CBS’ 7 p.m. episode of The Big Bang Theory ranked No. 1 in both total viewers (358,494) and with 18-to-49-year-olds (81,518). Although it fell off considerably, CBS’ 8:30 p.m. premiere of the sitcom Fam won its half-hour time slot with 161,674 total viewers and 48,307 in the 18-to-49 motherlode.

Finally, here are the local news derby results for Thursday and Friday.

Thursday -- CBS11 drew the most total viewers at 10 p.m. while Fox4 was tops with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 also swept both the 6 a.m. and 5 p.m. competitions and added a 5 p.m. win among 25-to-54-year-olds. TEGNA8 drew the most total viewers at 6 p.m. in a tight four-way battle.

Friday -- CBS11 again ranked first in total viewers at 10 p.m., with Fox4 repeating its win with 25-to-54-year-olds.

Fox4 as usual/always ran the table at 6 a.m. while NBC5 enjoyed the early evening with sweeps at both 5 and 6 p.m.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Tues.-Wed., Jan. 8-9) -- who was that Masked Singer?

By ED BARK
@unclebarkycom on Twitter
Fox’s The Masked Singer may be TV’s latest equivalent of a full-blown traffic wreck, but you know the deal on those. People like to watch.

Episode 2 again commanded its 8 p.m. slot, winning in total D-FW viewers (217,908) and also among advertiser-coveted 18-to-49-year-olds (87,557). The 18-to-49 haul ranked as Wednesday’s biggest, but Fox4’s 9 p.m. local newscast led all programming in total viewers with 238,996.

For the record, the second unmasked performer was a considerable mark down from the first. It was Tommy Chong after the Pittsburgh Steelers’ star receiver and latest malcontent, Antonio Brown, gave the show a surprise A-lister for the premiere episode.

ABC’s 7:30 p.m. premiere of Schooled, a spinoff of the preceding The Goldbergs, ran fourth during that half-hour slot in total viewers (84,352) while tying for third with CBS’ Young Sheldon repeat among 18-to-49ers with 27,173. Even so, it still ranked second in both measurements, behind only Modern Family, among all of struggling ABC’s prime-time attractions.

On Tuesday night, CBS’ 7 p.m. episode of NCIS ranked No. 1 in total viewers with 414,729. NBC’s competing Ellen’s Game of Games topped the 18-to-49-year-old heap with 66,422 viewers.

Fueled by the NCIS lead-in, President Trump’s border wall pitch, which fit within the 8 to 8:15 p.m. slot, easily drew its biggest audience on CBS with 337,406 total viewers. Fox News Channel led the three cable news nets with 196,820 viewers.

The Nancy Pelosi-Chuck Schumer response, which ended just before 8:20 p.m. is hard to gauge because ABC and the Fox broadcasting arm then cut immediately to entertainment programming for the rest of the 15-minute segment. CBS, the only broadcast network to devote the full half-hour to news coverage, ranked No. 1 among all entities with 295,231 total viewers.

Here are the local news derby results.

Tuesday -- Network entertainment programming runovers on ABC and Fox made it a two-way race at 10 p.m. CBS11 won in total viewers and Fox4 was No. 1 among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 again swept the 6 a.m. competitions and NBC5 had twin wins at 5 p.m. The 6 p.m. firsts went to CBS11 in total viewers and Fox4 with 25-to-54-year-olds.

Wednesday -- Fox4 fell just short of a very rare double grand slam, winning everything except the 6 p.m. race in the total viewers measurement. That one went to NBC5.