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Local Nielsen ratings snapshot (Fri.-Mon., June 26-29) -- "reality" rundown

By ED BARK
@unclebarkycom on Twitter
Monday night is when ABC’s The Bachelorette, NBC’s American Ninja Warrior and Fox’s So You Think You Can Dance all collide in one big glop from 7 to 9 p.m.

The Nielsen scorecards looked like this.

Ninja won the full two hours in total D-FW viewers with 167,376 while Dance was close on its heels (160,402 viewers) and Bachelorette couldn’t quite come up roses (146,454 viewers). CBS’ Mike & Molly rerun, again drawing on the feature film stardom of Melissa McCarthy, beat all three of ‘em from 7:30 to 8 p.m. with 160,402 viewers. Ninja drew 146,454 viewers during those 30 minutes before building up ratings strength in its second hour.

Ninja also took the gold among advertiser-prized 18-to-49-year-olds, pulling in 88,306 to easily beat all competing programming. Dance and Bachelorette both averaged 59,922 viewers in this key demographic while Mike & Molly ranked as CBS’ highest scorer with 50,461.

At 9 p.m., Fox4’s local newscast had the most total viewers (167,376) and NBC’s The Island with Bear Grylls scored the highest with 18-to-49-year-olds (72,537).

Sunday’s overall pacesetter in prime-time, ABC’s 7 p.m. hour of the new Celebrity Family Feud, had 230,142 total viewers. CBS’ competing 7 p.m. episode of Big Brother led all programming among 18-to-49-year-olds with 72,537.

Over on CNN, the 8 p.m. premiere of Glen Campbell: I’ll Be Me averaged 41,844 total viewers for its one hour, 45 minute running time. That was good enough to beat cable news rivals Fox News Channel and MSNBC, but not enough to seriously compete with most of the prime-time attractions on the Big Four broadcast networks.

Fox led Friday’s prime-time parade with the U.S.-China World Cup women’s soccer match. It averaged 174,350 total viewers and an impressive 91,460 (better than 50 percent) in the 18-to-49 age range.

Here are the four-way local news derby results for Friday and Monday.

Friday -- Gannett8 had the most total viewers at 10 p.m., but Fox4 dominated among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 again swept the 6 a.m. competitions and NBC5 had a doubleheader win at 6 p.m. The Peacock also ran first in total viewers at 5 p.m. and tied Fox4 for the top spot with 25-to-54-year-olds.

Monday -- Gannett8 swept the 10 p.m. face-offs and Fox4 did likewise at 6 a.m.

NBC5 again doubled its pleasure with a pair of 5 p.m. wins. Gannett8 completed the day’s sweeps motif by winning in both ratings measurements at 6 p.m.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Thurs., June 25) -- feeling a draft

By ED BARK
@unclebarkycom on Twitter
The NBA isn’t the NFL when it comes to audience levels for its annual draft.

It stretched all the way until 10:20 p.m. Thursday, averaging 69,740 D-FW viewers. But as with the NBA Finals, more than half of that audience was drawn from among advertiser-prized 18-to-49-year-olds. In that key demographic, it added up to 40,999 viewers.

The peak audience in total viewers -- 104,610 -- came during the 8:45 to 9 p.m. segment. Among 18-to-49-year-olds, a high of 66,230 viewers tuned in during the 6:45 to 7 p.m. increment.

Over in the broadcast network universe, CBS’ two-hour Season 3 premiere of Under the Dome drew 125,542 total viewers, but just 34,692 in the 18-to-49 age range.

Dome beat all competing Big 4 broadcast network programming in the 8 to 9 p.m. hour in total viewers. It fell to third from 9 to 10 p.m. behind Fox4’s local newscast and ABC’s sixth season launch of Rookie Blue. In the 18-to-49 measurement, Dome ran behind Fox’s Wayward Pines in its first hour and Fox4’s news in the 9 to 10 p.m. segment.

CBS did better in both ratings measurements with a 7 p.m. episode of Big Brother, which won its time slot in both total viewers (160,402) and 18-to-49-year-olds (94,614). Fox’s 7 p.m. premiere of the game show Boom! ran third in that hour in total viewers (132,506) and second with 18-to-49-year-olds (56,768).

ABC’s new The Astronaut Wives Club had a rough second outing, running fourth at 7 p.m. in both total viewers and 18-to-49-year-olds. It wasn’t that far out of first place in total viewers but got drubbed in the 18-to-49 demographic.

Here are Thursday’s four-way local news derby results.

Fox4 continued a strong early summer run at 10 p.m. with wins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming). The station as usual swept the 6 a.m. competitions.

Gannett8 ran the table at 6 p.m. NBC5 drew the most total viewers at 5 p.m. while finishing in a three-way first place tie with Fox4 and Gannett8 among 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Wed., June 24) -- Masterchef has right recipe vs. Season 17 premiere of Big Brother

By ED BARK
@unclebarkycom on Twitter
CBS’ summertime demographics usually start to sizzle with the return of Big Brother.

They improved Wednesday night with Season 17’s introduction of the latest shut-ins. But Fox’s Masterchef still won the 7 p.m. hour while NBC’s one-hour highlight reel of America’s Got Talent auditions drooped to third.

Masterchef drew 202,246 D-FW viewers, with 94,614 in the key 18-to-49-year-old demographic. BB had 146,454 total viewers and 72,537 in the 18-to-49 age range.

A new 8 p.m. episode of CBS’ The Briefcase then fell to fourth place finishes in both ratings measurements. ABC’s Modern Family rerun had the most total viewers from 8 to 8:30 p.m. before NBC’s American Ninja Warrior won from 8:30 to 9 p.m. It was the same story with 18-to-49-year-olds.

Fox4’s 9 p.m. local newscast remained potent with twin wins at 9 p.m. It’s won or tied for first place on three straight weeknights in competition with network programming.

On Fox Sports Southwest, the Texas Rangers’ home loss to Oakland averaged 97,636 total viewers. That’s not great. But it was more than double the crowd for ESPN’s competing College World Series final between victorious Virginia and defending champ Vanderbilt. Only 41,844 viewers tuned in.

Here are Wednesday’s four-way local news derby results.

Gannett8 won comfortably at 10 p.m. in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 again swept the 6 a.m. competitions while adding 5 and 6 p.m. wins in the 25-to-54-year-old demographic.

NBC5 had the most total viewers and 5 p.m. and CBS11 broke through with a 6 p.m. victory in that measurement.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Tues., June 23) -- Talent leads on sluggish summer night

By ED BARK
@unclebarkycom on Twitter
NBC’s America’s Got Talent won most of the prime-time ratings gold Tuesday, but was no ratings steamroller.

From 7 to 9 p.m. AGT averaged 223,168 D-FW viewers while also setting the night’s high among advertiser-prized 18-to-49-year-olds with 72,537.

Fox4’s 9 p.m. local newscast remained strong with a sweep of that hour. It drew 174,350 total viewers and 63,076 in the 18-to-49 demographic.

The Texas Rangers’ home loss to Oakland had 125,532 total viewers on Fox Sports Southwest. Fox had the least-watched prime-time program overall with an 8 p.m. Women’s World Cup soccer special. It had just 69,740 total viewers before Fox4’s local newscast trampolined to ratings dominance at 9 p.m.

Here are Tuesday’s four-way local news derby results.

Fox4 had twin wins at 10 p.m. for the second straight weeknight, topping the field in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 as usual swept the 6 a.m. competitions and also had the most total viewers at 6 p.m. Gannett8 and Fox4 tied for the 6 p.m. lead among 25-to-54-year-olds. The two stations also shared the total viewers gold at 5 p.m., but Gannett was alone on top with 25-to-54-year-olds.

NEWS NOTE: Former CBS11 interim traffic reporter Tammy Dombeck will be joining host Jocelyn White this fall on Designing Texas, which airs weekends on Gannett8. She tweeted the news Tuesday. There’s no set time slot yet.

Dombeck was dropped by CBS11 in late April and replaced by Chelsey Davis, who started on June 8th. White initially became famous in D-FW as the main 6 and 10 p.m. weekday news weathercaster in the 1980s for KDFW-TV (Channel 4), then a CBS affiliate station and now owned by Fox. She was the market’s first full-time woman temperature taker.

As of this writing, Fox4, NBC5, Gannett8 and CBS11 have a total of six women doing the weather. But the lead weathercasters are all men.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Mon., June 22) -- American Ninja Warrior, Bachelorette, Fox4 news split spoils

By ED BARK
@unclebarkycom on Twitter
Fox4’s 9 p.m. local newscast ranked highest in total viewers during Monday’s prime-time face-offs while NBC’s American Ninja Warrior lured the most advertiser-prized 18-to-49-year-olds in the D-FW Nielsens.

Add ABC’s The Bachelorette, which won from 7 to 9 p.m. in total viewers with 167,376 before Fox4’s news took the 9 p.m. hour with 174,350.

Ninja Warrior ruled from 7 to 9 p.m. among 18-to-49-year-olds, drawing 78,875. Fox4’s news and NBC’s The Island with Bear Grylls tied in that measurement at 9 p.m. with 50,461 apiece.

Local ratings for Fox Sports 1’s U.S. World Cup women’s soccer match between the U.S. and Colombia were not immediately available. Although carried on a still relatively obscure network, it’s possible that soccer may have won in prime-time among total viewers.

Fox’s two-hour So You Think You Can Dance ranked as prime-time’s lowest 7 to 9 p.m. scorer in total viewers among the Big Four broadcast networks. It limped in with just 104,461 but beat CBS’ Scorpion repeat during the 8 p.m. hour in the 18-to-49 demographic.

Here are Monday’s four-way local news derby results.

Fox4 won at 10 p.m. in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).

The other main battlegrounds were also sweeps. Fox4 ran the table at 6 a.m., NBC5 had twin wins at 5 p.m. and Gannett8 took both golds at 6 p.m.

Email comments or questions to: unclebarky@verizon.net