Local Nielsen ratings snapshot (Thurs., Oct. 6) -- tense Yankees-Tigers finale heats up late night numbers
10/07/11 10:05 AM
By ED BARK
After watching their favorite prime-time attractions, D-FW viewers warmed to the task of seeing who would play the Texas Rangers Saturday night in Game 1 of the ALCS on Fox.
Fox hoped it would be the New York Yankees, a guaranteed love-hate ratings magnet nationally. But it instead will be the Detroit Tigers, who prevailed 3-2 at Yankee Stadium.
The game ended at 10:42 p.m. on TBS. And its post-prime-time portion, mostly airing against the 10 p.m. local newscasts, won big with 413,220 viewers. CBS11's 10 p.m. newscast, which led its three rivals Thursday, managed to draw 189,675 viewers opposite baseball.
In the prime-time Nielsens, CBS' The Big Bang Theory led off the night with 406,446 viewers to easily beat the first half-hour of Fox's The X Factor. The Simon Cowell-fueled talent competition comfortably won from 7 to 7:30 with 298,060 viewers while CBS' new How to Be a Gentleman dug a ratings valley with 149,030 viewers.
From 8 to 9 p.m., CBS rebounded with Person of Interest. Its 304,835 viewers edged the closing hour of X Factor (291,286 viewers).
The 9 p.m. laurels went to CBS' The Mentalist (311,609 viewers), which held off baseball.
The coveted 18-to-49-year-old ratings were all over the place. Big Bang won the first half-hour before X Factor moved into first from 7:30 to 8 p.m. NBC's The Office ran first at 8 p.m. before the second half-hour of ABC's Grey's Anatomy beat X Factor by a sliver. Baseball then won at 9 p.m., with The Mentalist running first among the four major broadcast networks.
NBC's Whitney, picked up for a full season earlier this week, ran fourth at 8:30 p.m. in total viewers but beat Person of Interest to take third place with 18-to-49-year-olds in the non-baseball standings.
ABC's Charlie's Angels, its Thursday night lead-off hitter, again had hellish ratings, particularly in the key 18-to-49 demographic. Its paltry 22,416 viewers in that age range put it in sixth place from 7 to 8 p.m., with The CW's fifth place Vampire Diaries drawing more than twice as many 18-to-49-year-olds as Angels. It's an almost certain goner before the November "sweeps" kick in.
In local news derby results, CBS11's 10 p.m. win in total viewers was offset by NBC5's No. 1 finish with 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 and NBC5 split the 6 a.m. golds, with the Peacock winning in total viewers and Fox4 taking first with 25-to-54-year-olds.
WFAA8 ran the table at 6 p.m. NBC5 and CBS11 tied for the top spot at 5 p.m. in total viewers while Fox4 ran first in the 25-to-54 demo.
After watching their favorite prime-time attractions, D-FW viewers warmed to the task of seeing who would play the Texas Rangers Saturday night in Game 1 of the ALCS on Fox.
Fox hoped it would be the New York Yankees, a guaranteed love-hate ratings magnet nationally. But it instead will be the Detroit Tigers, who prevailed 3-2 at Yankee Stadium.
The game ended at 10:42 p.m. on TBS. And its post-prime-time portion, mostly airing against the 10 p.m. local newscasts, won big with 413,220 viewers. CBS11's 10 p.m. newscast, which led its three rivals Thursday, managed to draw 189,675 viewers opposite baseball.
In the prime-time Nielsens, CBS' The Big Bang Theory led off the night with 406,446 viewers to easily beat the first half-hour of Fox's The X Factor. The Simon Cowell-fueled talent competition comfortably won from 7 to 7:30 with 298,060 viewers while CBS' new How to Be a Gentleman dug a ratings valley with 149,030 viewers.
From 8 to 9 p.m., CBS rebounded with Person of Interest. Its 304,835 viewers edged the closing hour of X Factor (291,286 viewers).
The 9 p.m. laurels went to CBS' The Mentalist (311,609 viewers), which held off baseball.
The coveted 18-to-49-year-old ratings were all over the place. Big Bang won the first half-hour before X Factor moved into first from 7:30 to 8 p.m. NBC's The Office ran first at 8 p.m. before the second half-hour of ABC's Grey's Anatomy beat X Factor by a sliver. Baseball then won at 9 p.m., with The Mentalist running first among the four major broadcast networks.
NBC's Whitney, picked up for a full season earlier this week, ran fourth at 8:30 p.m. in total viewers but beat Person of Interest to take third place with 18-to-49-year-olds in the non-baseball standings.
ABC's Charlie's Angels, its Thursday night lead-off hitter, again had hellish ratings, particularly in the key 18-to-49 demographic. Its paltry 22,416 viewers in that age range put it in sixth place from 7 to 8 p.m., with The CW's fifth place Vampire Diaries drawing more than twice as many 18-to-49-year-olds as Angels. It's an almost certain goner before the November "sweeps" kick in.
In local news derby results, CBS11's 10 p.m. win in total viewers was offset by NBC5's No. 1 finish with 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 and NBC5 split the 6 a.m. golds, with the Peacock winning in total viewers and Fox4 taking first with 25-to-54-year-olds.
WFAA8 ran the table at 6 p.m. NBC5 and CBS11 tied for the top spot at 5 p.m. in total viewers while Fox4 ran first in the 25-to-54 demo.
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