Local Nielsen ratings snapshot (Wed., April 4)
04/05/07 11:32 AM
By ED BARK
Potential viewers mostly kept their distance from TV sets Wednesday, with Fox's American Idol the only attraction to flex a double-digit rating for the entire broadcast day.
Idol's 14.1 Nielsen rating amounts to 335,580 homes in the D-FW viewing area. Wednesday's next biggest attraction, Fox's post-Idol sitcom 'Til Death, had an 8.5 rating (202,300 homes).
In contrast, Wednesday afternoon's Rangers-Angels game on Fox Sports Southwest lured just 11,900 homes. That's otherwise known as a pimple on a Dallas Cowboys game's behind.
In the local news derby, Belo8 again scored twin wins at 10 p.m. in homes and among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 rang up a victory in homes at 6 a.m. and tied for first in the 25-54 demo with Belo8.
Spoils were divided at 5 and 6 p.m. Belo8 was tops in total homes but NBC5 had a pair of firsts with 25-to-54-year-olds.
Fox4's homegrown Good Day had another strong showing from 7 to 9 a.m., beating all of the network morning shows in both ratings measurements.
Potential viewers mostly kept their distance from TV sets Wednesday, with Fox's American Idol the only attraction to flex a double-digit rating for the entire broadcast day.
Idol's 14.1 Nielsen rating amounts to 335,580 homes in the D-FW viewing area. Wednesday's next biggest attraction, Fox's post-Idol sitcom 'Til Death, had an 8.5 rating (202,300 homes).
In contrast, Wednesday afternoon's Rangers-Angels game on Fox Sports Southwest lured just 11,900 homes. That's otherwise known as a pimple on a Dallas Cowboys game's behind.
In the local news derby, Belo8 again scored twin wins at 10 p.m. in homes and among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 rang up a victory in homes at 6 a.m. and tied for first in the 25-54 demo with Belo8.
Spoils were divided at 5 and 6 p.m. Belo8 was tops in total homes but NBC5 had a pair of firsts with 25-to-54-year-olds.
Fox4's homegrown Good Day had another strong showing from 7 to 9 a.m., beating all of the network morning shows in both ratings measurements.
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