Local Nielsen ratings snapshot (Mon., June 28) -- boom times for Bachelorette
06/29/10 03:32 PM
By ED BARK
Monday's latest two-hour dose of ABC's The Bachelorette left all rival programs at the altar in the 7 to 9 p.m. slot.
Any resemblances to true love are, of course, purely coincidental. But Ali Fedotowsky's sham search for Mr. Right nonetheless tinkled the Nielsen keyboards to the tune of 298,597 D-FW viewers. Even better for ABC, a very nice-sized 208,742 of them were advertiser-craved 18-to-49-year-olds. That's a smokin' hot number in this key demographic. It's also more than the combined total of 18-to-49-year-olds drawn by competing shows on CBS, NBC and Fox.
Another new episode of Fox's made-in-Dallas The Good Guys continued to endure terrible national ratings while faring better in these parts. Monday's 8 p.m. hour drew 162,871 total D-FW viewers to run third from 8 to 8:30 p.m. and second from 8:30 to 9 p.m. It was the same story with 18-to-49-year-olds.
CBS won at 9 p.m. with 183,230 total viewers for its CSI: Miami repeat. But ABC's True Beauty was tops with 18-to-49-year-olds.
In Monday's local news derby results, WFAA8 edged CBS11 at 10 p.m. in total viewers and squeaked past both CBS11 and Fox4 among 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
NBC5 again ran the table at 6 a.m. while WFAA8 did likewise at 6 p.m. Fox4 topped the 5 p.m. ratings in both measurements.
The Sex 'R Us 9 p.m. local news on CW33 was unable to get it up, drawing just 33,932 total viewers. It also failed to perform with 18-to-49-year-olds, digging a ratings valley of 26,093 viewers between the CW network's preceding repeat of Gossip Girl (48,924 viewers) and the following 10 p.m. Family Guy repeat (also 48,924 viewers).
In an impressive showing of late night strength, CW33's 10:30 p.m. reprise of Two and a Half Men amassed 114,156 viewers in the 18-to-49 age range. That was more than the combined number of 18-to-49-year-olds for competing programming on ABC, CBS, NBC and Fox.
Monday's latest two-hour dose of ABC's The Bachelorette left all rival programs at the altar in the 7 to 9 p.m. slot.
Any resemblances to true love are, of course, purely coincidental. But Ali Fedotowsky's sham search for Mr. Right nonetheless tinkled the Nielsen keyboards to the tune of 298,597 D-FW viewers. Even better for ABC, a very nice-sized 208,742 of them were advertiser-craved 18-to-49-year-olds. That's a smokin' hot number in this key demographic. It's also more than the combined total of 18-to-49-year-olds drawn by competing shows on CBS, NBC and Fox.
Another new episode of Fox's made-in-Dallas The Good Guys continued to endure terrible national ratings while faring better in these parts. Monday's 8 p.m. hour drew 162,871 total D-FW viewers to run third from 8 to 8:30 p.m. and second from 8:30 to 9 p.m. It was the same story with 18-to-49-year-olds.
CBS won at 9 p.m. with 183,230 total viewers for its CSI: Miami repeat. But ABC's True Beauty was tops with 18-to-49-year-olds.
In Monday's local news derby results, WFAA8 edged CBS11 at 10 p.m. in total viewers and squeaked past both CBS11 and Fox4 among 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
NBC5 again ran the table at 6 a.m. while WFAA8 did likewise at 6 p.m. Fox4 topped the 5 p.m. ratings in both measurements.
The Sex 'R Us 9 p.m. local news on CW33 was unable to get it up, drawing just 33,932 total viewers. It also failed to perform with 18-to-49-year-olds, digging a ratings valley of 26,093 viewers between the CW network's preceding repeat of Gossip Girl (48,924 viewers) and the following 10 p.m. Family Guy repeat (also 48,924 viewers).
In an impressive showing of late night strength, CW33's 10:30 p.m. reprise of Two and a Half Men amassed 114,156 viewers in the 18-to-49 age range. That was more than the combined number of 18-to-49-year-olds for competing programming on ABC, CBS, NBC and Fox.
|