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Local Nielsen ratings snapshot (Tues., Oct. 10)

By ED BARK
This just in: Katie Couric's still fledgling CBS Evening News just isn't doing very well in D/FW. In fact it's faring terribly so far with the younger viewers it was designed to lure with an anchor who spent 14 years on Today. Here's a telescoped look at how her numbers diminished Tuesday in the three key Nielsen measurements -- total homes, 25-to-54-year-olds and 18-to-49-year-olds.

Total Homes
ABC World News -- 161,840
NBC Nightly News -- 149,940
Fox4 local news -- 90,440
CBS Evening News -- 76,160

25-to-54
World News -- 73,502
Nightly News -- 62, 194
Fox4 local news -- 59,367
According to Jim repeats (Ch. 33) -- 36,751
Evening News (tied with That '70s show repeats on Ch. 21) -- 19,789

18-to-49
World News -- 60,000
Nightly News -- 51,000
Fox4 local news -- 48,000
According to Jim -- 27,000
That '70s Show -- 21,000
Jose L-Censura (Ch. 29) -- 19,500
Evening News -- 9,000

CBS11's four major local newscasts fared little better Tuesday, finishing last at 6 a.m., 5 p.m. and 6 p.m. in competition with Fox4, NBC5 and Belo8. The 10 p.m. newscasts on CBS11 managed third-place finishes,, ahead of Fox4, in total homes and the key 25-to-54 news demographic.

Tuesday's local news winners
*NBC5 at 10 p.m. in both audience measurements, and at 6 p.m. in total homes. The station also tied for first at 6 a.m. with Fox4 among 25-to-54-year-olds
*Belo8 in both audience measurements at 5 p.m.
*Fox4 at 6 p.m. in the 25-54 demo.
|
ight with both Fox4 and NBC5. At issue, though, is whether Fox4 should be allowed to count a delayed Thanksgiving Day 6:30 p.m. newscast in that mix. If so, a huge ratings inflation generated by the preceding Cowboys game would give Fox4 a clear "sweeps" win with 25-to-54-year-olds. If not, the station might well place a close third.

Otherwise NBC5 looks like a winner at 6 a.m. in both audience measurement ä~¢