Local Nielsen ratings snapshot (Tues., July 19) -- Rangers win streak keeps paying off in TV box score
07/20/11 09:59 AM
By ED BARK
Think of how much better they might do in prime-time.
But the blazing hot Texas Rangers are fated to play in the American League West, where most of their road games run deep into the night. Nonetheless, Tuesday's 12th consecutive win, a 7-0 shutout of the Angels, averaged 207,771 D-FW viewers on Fox Sports Southwest, with a peak crowd of 283,954 between 10 and 10:15 p.m. That was good enough to outdraw all of the local latenight newscasts, which were led by WFAA8's 193,920 viewers.
In prime-time, CBS' ever-resilient NCIS won the 7 p.m. hour with a rerun that had 297,805 viewers. NBC's two-hour edition of America's Got Talent then ruled from 8 to 10 p.m. with 256,251 viewers.
Talent also beat all competing programming among advertiser-coveted 18-to-49-year-olds. But at 7 p.m., Fox's Hell's Kitchen dominated in that demographic while NCIS fell to third behind NBC's premiere of It's Worth What?, a game show hosted by Cedric the Entertainer. Worth What? ran fourth in total viewers.
Over in cable land, there was scant interest in the live morning coverage of Rupert and James Murdoch's appearance before a parliamentary committee quizzing them on their News Corporation's phone-hacking scandal. Among the three major 24-hour news networks, the biggest crowd -- 27,703 viewers -- gathered between 9:45 and 10 a.m. for Fox News Channel's presentation. CNN averaged just 6,926 viewers for the entire three-hour hearing.
Tuesday's local news derby results were dominated by WFAA8. Besides its total viewers win at 10 p.m., the ABC station added a gold among 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
WFAA8 also ran the table at 6 p.m., won at 5 p.m. in total viewers and shared the 25-to-54-year-old spoils with Fox4 at the earlier hour.
But the 6 a.m. Nielsens as usual were paced by Fox4 and NBC5. The Peacock won in total viewers while the stations tied for first in the 25-to-54 demographic. WFAA8 again ran third in both measurements.
Think of how much better they might do in prime-time.
But the blazing hot Texas Rangers are fated to play in the American League West, where most of their road games run deep into the night. Nonetheless, Tuesday's 12th consecutive win, a 7-0 shutout of the Angels, averaged 207,771 D-FW viewers on Fox Sports Southwest, with a peak crowd of 283,954 between 10 and 10:15 p.m. That was good enough to outdraw all of the local latenight newscasts, which were led by WFAA8's 193,920 viewers.
In prime-time, CBS' ever-resilient NCIS won the 7 p.m. hour with a rerun that had 297,805 viewers. NBC's two-hour edition of America's Got Talent then ruled from 8 to 10 p.m. with 256,251 viewers.
Talent also beat all competing programming among advertiser-coveted 18-to-49-year-olds. But at 7 p.m., Fox's Hell's Kitchen dominated in that demographic while NCIS fell to third behind NBC's premiere of It's Worth What?, a game show hosted by Cedric the Entertainer. Worth What? ran fourth in total viewers.
Over in cable land, there was scant interest in the live morning coverage of Rupert and James Murdoch's appearance before a parliamentary committee quizzing them on their News Corporation's phone-hacking scandal. Among the three major 24-hour news networks, the biggest crowd -- 27,703 viewers -- gathered between 9:45 and 10 a.m. for Fox News Channel's presentation. CNN averaged just 6,926 viewers for the entire three-hour hearing.
Tuesday's local news derby results were dominated by WFAA8. Besides its total viewers win at 10 p.m., the ABC station added a gold among 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
WFAA8 also ran the table at 6 p.m., won at 5 p.m. in total viewers and shared the 25-to-54-year-old spoils with Fox4 at the earlier hour.
But the 6 a.m. Nielsens as usual were paced by Fox4 and NBC5. The Peacock won in total viewers while the stations tied for first in the 25-to-54 demographic. WFAA8 again ran third in both measurements.
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