Local Nielsen ratings snapshot (Fri.-Sun., June 17-19) -- battle of the Sunday night cheese-fests
06/20/11 04:25 PM
By ED BARK
Wow, what a night. CBS came calling with the ever-inconsequential Daytime Emmy Awards ceremony Sunday while NBC offered Donald Trump's Miss USA Pageant, co-starring Dallas Mavericks center Tyson Chandler as a judge.
Both cheese-a-paloozas were outdrawn, as it turns out, by the two-hour premiere of TNT's big alien invader opus, Falling Skies.
The Miss USA festivities, won by California's entrant, managed 145,440 D-FW viewers in beating the daytime Emmys (just 76,183 viewers). Falling Skies whipped both of 'em with 186,994 viewers but was nipped by Miss USA among advertiser-craved 18-to-49-year-olds. The score there was 78,974 to 75,684, with the Emmys barely registering with 19,744 viewers in this key demographic.
Sunday's biggest overall draw was NBC's final round of the U.S. Open, which 22-year-old Rory McIlroy dominated from start to finish to win his first golfing major. The Open averaged 193,920 total viewers with a peak audience of 325,508 between 6:15 and 6:30 p.m.
Friday's local news derby results offered at least one ice cream cone to all four of the major TV news providers.
CBS11 won at 10 p.m. in total viewers while NBC5 topped the field with 25-to-54-year-olds, the main advertiser target audience for news programming.
Spoils also were split at 6 a.m., with the Peacock tops in total viewers and Fox4 taking the 25-to-54 prize.
Fox4 ran the table at 5 p.m. and added a 6 p.m. gold in the 25-to-54 demographic. WFAA8 got on the scoreboard with a 6 p.m. win in total viewers.
Wow, what a night. CBS came calling with the ever-inconsequential Daytime Emmy Awards ceremony Sunday while NBC offered Donald Trump's Miss USA Pageant, co-starring Dallas Mavericks center Tyson Chandler as a judge.
Both cheese-a-paloozas were outdrawn, as it turns out, by the two-hour premiere of TNT's big alien invader opus, Falling Skies.
The Miss USA festivities, won by California's entrant, managed 145,440 D-FW viewers in beating the daytime Emmys (just 76,183 viewers). Falling Skies whipped both of 'em with 186,994 viewers but was nipped by Miss USA among advertiser-craved 18-to-49-year-olds. The score there was 78,974 to 75,684, with the Emmys barely registering with 19,744 viewers in this key demographic.
Sunday's biggest overall draw was NBC's final round of the U.S. Open, which 22-year-old Rory McIlroy dominated from start to finish to win his first golfing major. The Open averaged 193,920 total viewers with a peak audience of 325,508 between 6:15 and 6:30 p.m.
Friday's local news derby results offered at least one ice cream cone to all four of the major TV news providers.
CBS11 won at 10 p.m. in total viewers while NBC5 topped the field with 25-to-54-year-olds, the main advertiser target audience for news programming.
Spoils also were split at 6 a.m., with the Peacock tops in total viewers and Fox4 taking the 25-to-54 prize.
Fox4 ran the table at 5 p.m. and added a 6 p.m. gold in the 25-to-54 demographic. WFAA8 got on the scoreboard with a 6 p.m. win in total viewers.
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