Local Nielsen ratings snapshot (Tues., Sept. 28) -- sluggish open for No Ordinary Family, solid return for Good Wife
09/29/10 10:01 AM
By ED BARK
New series and season premieres are still trickling into prime-time after last week's big official fall opening.
ABC's 7 p.m. Tuesday launch of its much-hyped No Ordinary Family ran into the twin buzzsaws of Fox's Glee and CBS' NCIS. It drew 200,845 D-FW viewers, beating the first hour of NBC's The Biggest Loser (180,068) but falling far short of both Glee (408,616) and NCIS (367,062). But all were blockbusters compared to the 7 p.m. hour of TXA21's ratings-emaciated local newscast, which barely registered with 5,541 viewers.
No Ordinary Family fell to fourth place with advertiser-craved 18-to-49-year-olds, where Glee easily led all Tuesday programs with 243,504 viewers in this age range.
In the 8 p.m. hour, ABC's Dancing with the Stars results show (see ya, Michael Bolton) topped the total viewer count with 429,393. But it was tied by CBS' NCIS: Los Angeles and Fox's new Raising Hope and Running Wilde comedies in the 18-to-49 demographic.
The Season 2 premiere of CBS' The Good Wife won at 9 p.m. with 277,028 total viewers, beating ABC's runner-up second episode of Detroit 1-8-7 (221,622). Good Wife also won among 18-to-49-year-olds, with Detroit 1-8-7 sliding to fourth behind Fox4's local newscast and NBC's Parenthood.
Tuesday's local news derby results went like this: WFAA8 won at 10 p.m. in total viewers before dipping to third place among 25-to-54-year-olds (the main advertiser target audience for news programming) behind CBS11 and Fox4.
Fox4 swept the 6 a.m. competitions, with WFAA8 punching NBC5 into an unaccustomed third place in both ratings measurements.
WFAA8 had a second straight big day in the early evening Nielsens, running the table at both 5 and 6 p.m.
New series and season premieres are still trickling into prime-time after last week's big official fall opening.
ABC's 7 p.m. Tuesday launch of its much-hyped No Ordinary Family ran into the twin buzzsaws of Fox's Glee and CBS' NCIS. It drew 200,845 D-FW viewers, beating the first hour of NBC's The Biggest Loser (180,068) but falling far short of both Glee (408,616) and NCIS (367,062). But all were blockbusters compared to the 7 p.m. hour of TXA21's ratings-emaciated local newscast, which barely registered with 5,541 viewers.
No Ordinary Family fell to fourth place with advertiser-craved 18-to-49-year-olds, where Glee easily led all Tuesday programs with 243,504 viewers in this age range.
In the 8 p.m. hour, ABC's Dancing with the Stars results show (see ya, Michael Bolton) topped the total viewer count with 429,393. But it was tied by CBS' NCIS: Los Angeles and Fox's new Raising Hope and Running Wilde comedies in the 18-to-49 demographic.
The Season 2 premiere of CBS' The Good Wife won at 9 p.m. with 277,028 total viewers, beating ABC's runner-up second episode of Detroit 1-8-7 (221,622). Good Wife also won among 18-to-49-year-olds, with Detroit 1-8-7 sliding to fourth behind Fox4's local newscast and NBC's Parenthood.
Tuesday's local news derby results went like this: WFAA8 won at 10 p.m. in total viewers before dipping to third place among 25-to-54-year-olds (the main advertiser target audience for news programming) behind CBS11 and Fox4.
Fox4 swept the 6 a.m. competitions, with WFAA8 punching NBC5 into an unaccustomed third place in both ratings measurements.
WFAA8 had a second straight big day in the early evening Nielsens, running the table at both 5 and 6 p.m.
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