Local Nielsen ratings snapshot (Thurs., Feb. 14)
02/15/08 09:51 AM
By ED BARK
Despite the presence of ample new product, Thursday's most-watched prime-time show in D-FW turned out to be a repeat.
CBS' CSI: Crime Scene Investigation, with 194,848 total homes, edged a competing new episode of ABC's Lost (185,106 homes) in 8 to 9 p.m. warfare. But Lost easily registered as Thursday's top draw among advertiser-coveted 18-to-49-year-olds, drawing 160,823 to almost double the audience for CSI (81,988).
Elsewhere, CBS' Survivor: Micronesia controlled the 7 p.m. hour in both ratings measurements. And in the 9 p.m. battle of new dramas, ABC's Eli Stone more than doubled the audience for NBC's Lipstick Jungle in total homes and with 18-to-49-year-olds.
Fox4's 9 p.m. local newscast won that hour in total homes, though, pulling in 187,541 despite a lowly lead-in from the Fox network's two-hour NAACP Image Awards (63,326 homes).
The injury-depleted Mavericks' late night loss to Phoenix drew 75,504 homes on TNT.
In the local news derby, WFAA8 won at 10 p.m. in both total homes and with 25-to-54-year-olds, the main advertiser target audience for news programming. The ABC station pretty much has those races locked up, but the battle for second place in total homes got tighter between NBC5 and CBS11. The latter station's second place finish inched it closer to the Peacock. Both stations' newscasts built on the lead-ins from their respective networks. But CBS11 had the night's best gooser in Without A Trace while NBC5 had the worst in Lipstick Jungle.
In the very competitive 6 a.m. competition, Fox4 and WFAA8 tied in total homes, with the Peacock a solid third. But Fox4 had a comfortable win among 25-to-54-year-olds. With nine weekdays days remaining in the February sweeps, Fox4 and WFAA8 are in a virtual tie in that key advertiser demo.
WFAA8 ran the table at 5 and 6 p.m., where it's not seriously threatened.
Despite the presence of ample new product, Thursday's most-watched prime-time show in D-FW turned out to be a repeat.
CBS' CSI: Crime Scene Investigation, with 194,848 total homes, edged a competing new episode of ABC's Lost (185,106 homes) in 8 to 9 p.m. warfare. But Lost easily registered as Thursday's top draw among advertiser-coveted 18-to-49-year-olds, drawing 160,823 to almost double the audience for CSI (81,988).
Elsewhere, CBS' Survivor: Micronesia controlled the 7 p.m. hour in both ratings measurements. And in the 9 p.m. battle of new dramas, ABC's Eli Stone more than doubled the audience for NBC's Lipstick Jungle in total homes and with 18-to-49-year-olds.
Fox4's 9 p.m. local newscast won that hour in total homes, though, pulling in 187,541 despite a lowly lead-in from the Fox network's two-hour NAACP Image Awards (63,326 homes).
The injury-depleted Mavericks' late night loss to Phoenix drew 75,504 homes on TNT.
In the local news derby, WFAA8 won at 10 p.m. in both total homes and with 25-to-54-year-olds, the main advertiser target audience for news programming. The ABC station pretty much has those races locked up, but the battle for second place in total homes got tighter between NBC5 and CBS11. The latter station's second place finish inched it closer to the Peacock. Both stations' newscasts built on the lead-ins from their respective networks. But CBS11 had the night's best gooser in Without A Trace while NBC5 had the worst in Lipstick Jungle.
In the very competitive 6 a.m. competition, Fox4 and WFAA8 tied in total homes, with the Peacock a solid third. But Fox4 had a comfortable win among 25-to-54-year-olds. With nine weekdays days remaining in the February sweeps, Fox4 and WFAA8 are in a virtual tie in that key advertiser demo.
WFAA8 ran the table at 5 and 6 p.m., where it's not seriously threatened.
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