Local Nielsen ratings snapshot (Wed., April 29) -- Lie to Me outdraws Obama news conference, although that's kind of stretching the truth
04/30/09 08:56 AM
By ED BARK
Fox's decision to keep Lie to Me in place instead of carrying President Obama's news conference put the first-year series on a ratings upswing Wednesday night.
It obviously didn't beat Obama's overall numbers on a variety of broadcast and cable networks. But on a network by network basis, Lie to Me won its 7 to 8 p.m. time slot in D-FW and also increased its total viewership by 59,787 over last Monday's episode. Here's how it played out, with all networks listed except Fox carrying the one-hour presidential news conference:
Fox (Lie to Me) -- 245,791 viewers
NBC -- 172,718
ABC -- 166,075
Univision -- 159,432
CBS -- 79,716
Fox News Channel -- 46,501
MSNBC -- 39,858
CNN -- 33,215
PBS -- 6,643
CNBC/Fox Business Channel -- "hashmarks" (no measurable audience for Obama news conference)
American Idol as usual had Wednesday's biggest audience. The eviction of Matt Giraud -- and a big scare for prohibitive favorite Adam Lambert, who landed in the Bottom 2 -- drew 465,010 viewers in the 8 p.m. hour to easily beat CBS' competing Criminal Minds (279,006 viewers).
CBS' CSI: NY then edged Fox4's local newscast at 9 p.m. on a news night dominated by Fort Worth's swine flu-fueled surprise decision to shut down its entire public school district until May 11th. But Fox4 dominated the 9 p.m. Nielsens among advertiser-coveted 18-to-49-year-olds, capping off a big ratings night.
In local news derby results, WFAA8 again held the power at 10 p.m., beating runnerup CBS11 in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
At 6 a.m., Fox4 nipped NBC5 by just three-hundredths of a rating point in total viewers, but the Peacock rebounded with a narrow win among 25-to-54-year-olds.
WFAA8 won at 5 and 6 p.m. in total viewers; the 25-to-54-year-old golds went to NBC5 at the earlier hour and Fox4 at 6 p.m.
Fox's decision to keep Lie to Me in place instead of carrying President Obama's news conference put the first-year series on a ratings upswing Wednesday night.
It obviously didn't beat Obama's overall numbers on a variety of broadcast and cable networks. But on a network by network basis, Lie to Me won its 7 to 8 p.m. time slot in D-FW and also increased its total viewership by 59,787 over last Monday's episode. Here's how it played out, with all networks listed except Fox carrying the one-hour presidential news conference:
Fox (Lie to Me) -- 245,791 viewers
NBC -- 172,718
ABC -- 166,075
Univision -- 159,432
CBS -- 79,716
Fox News Channel -- 46,501
MSNBC -- 39,858
CNN -- 33,215
PBS -- 6,643
CNBC/Fox Business Channel -- "hashmarks" (no measurable audience for Obama news conference)
American Idol as usual had Wednesday's biggest audience. The eviction of Matt Giraud -- and a big scare for prohibitive favorite Adam Lambert, who landed in the Bottom 2 -- drew 465,010 viewers in the 8 p.m. hour to easily beat CBS' competing Criminal Minds (279,006 viewers).
CBS' CSI: NY then edged Fox4's local newscast at 9 p.m. on a news night dominated by Fort Worth's swine flu-fueled surprise decision to shut down its entire public school district until May 11th. But Fox4 dominated the 9 p.m. Nielsens among advertiser-coveted 18-to-49-year-olds, capping off a big ratings night.
In local news derby results, WFAA8 again held the power at 10 p.m., beating runnerup CBS11 in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
At 6 a.m., Fox4 nipped NBC5 by just three-hundredths of a rating point in total viewers, but the Peacock rebounded with a narrow win among 25-to-54-year-olds.
WFAA8 won at 5 and 6 p.m. in total viewers; the 25-to-54-year-old golds went to NBC5 at the earlier hour and Fox4 at 6 p.m.
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