Local Nielsen ratings snapshot (Wed., June 23) -- Talent paces near prime-time sweep for Peacock
06/24/10 12:06 PM
By ED BARK
Two new hours of America's Got Talent and a Law & Order: SVU repeat gave NBC a command performance in Wednesday's ratings.
The 7 p.m. hour of Talent drew 149,299 D-FW viewers before the 8 p.m. segment nearly doubled that crowd with 291,811 viewers.
Fox's So You Think You Can Dance, also with two new hours, held its own from 7 to 8 p.m. with 142,512 viewers. But the second hour slipped to 128,940 viewers and also fell to third place behind CBS' 8 p.m. Criminal Minds rerun (135,726 viewers).
Among advertiser-favored 18-to-49-year-olds, Dance scored its only win of the night by edging Talent in the 7 p.m. hour. NBC then took control from 8 to 10 p.m. with Talent and SVU, which ran first at 9 p.m. in this key demographic while tying CBS' CSI: NY reprise for first place in total viewers.
In local news derby results, WFAA8 won at 10 p.m. in total viewers but plunged to fourth place with 25-to-54-year-olds, the main advertiser target audience for news programming. NBC5 had the gold in the latter measurement, with Fox4 close behind.
Fox4 toppled NBC5 from its usual first place perches at 6 a.m., nipping the Peacock in total viewers while winning by a wider margin among 25-to-54-year-olds.
NBC5 rebounded with twin wins at 6 p.m. In the 5 p.m. races, Fox4 and WFAA8 tied for first in total viewers while Fox4 had the top spot to itself in the 25-to-54 demographic.
Two new hours of America's Got Talent and a Law & Order: SVU repeat gave NBC a command performance in Wednesday's ratings.
The 7 p.m. hour of Talent drew 149,299 D-FW viewers before the 8 p.m. segment nearly doubled that crowd with 291,811 viewers.
Fox's So You Think You Can Dance, also with two new hours, held its own from 7 to 8 p.m. with 142,512 viewers. But the second hour slipped to 128,940 viewers and also fell to third place behind CBS' 8 p.m. Criminal Minds rerun (135,726 viewers).
Among advertiser-favored 18-to-49-year-olds, Dance scored its only win of the night by edging Talent in the 7 p.m. hour. NBC then took control from 8 to 10 p.m. with Talent and SVU, which ran first at 9 p.m. in this key demographic while tying CBS' CSI: NY reprise for first place in total viewers.
In local news derby results, WFAA8 won at 10 p.m. in total viewers but plunged to fourth place with 25-to-54-year-olds, the main advertiser target audience for news programming. NBC5 had the gold in the latter measurement, with Fox4 close behind.
Fox4 toppled NBC5 from its usual first place perches at 6 a.m., nipping the Peacock in total viewers while winning by a wider margin among 25-to-54-year-olds.
NBC5 rebounded with twin wins at 6 p.m. In the 5 p.m. races, Fox4 and WFAA8 tied for first in total viewers while Fox4 had the top spot to itself in the 25-to-54 demographic.
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