Local Nielsen ratings snapshot (Wed.-Thurs., Nov. 30-Dec. 1) -- X Factor making Fox merry merry
12/02/11 11:00 AM
By ED BARK
A somewhat slow start hasn't stopped Fox's The X Factor from having a pretty big finishing kick.
Wednesday's 90-minute performance edition and Thursday's elimination hour both had clean kills among advertiser-craved 18-to--49-year-olds, with nothing else close. X Factor's only stumble came Thursday, when its first half-hour narrowly lost to CBS' repeat of The Big Bang Theory.
ABC's annual presentation of Santa Claus is Comin' to Town ran a coal-in-the-stocking third from 7 to 8 p.m. in total viewers and fell to fourth with 18-to-49-year-olds. In short, it's no Rudolph.
The network had better sledding with a two-hour Country Music Association Christmas hoedown, which ran second to Fox's Bones in its first hour before winning from 9 to 10 p.m. in both ratings measurements.
Texas Gov. Rick Perry's second-half Thursday night appearance on NBC's The Tonight Show, which ended with the slap-happy presidential candidate hugging rapper T-Pain, drew 128,708 D-FW viewers. That was enough to outpoint the competition, with Tonight also tops among 18-to-49-year-olds in its closing half-hour. The guv got second billing behind featured guest Melissa McCarthy of CBS' Mike & Molly. He was nice to her nonetheless.
On Wednesday, the 8:30 p.m. post-X Factor premiere of Fox's I Hate My Teenage Daughter drew 149,030 total viewers while losing more than half of its lead-in audience. That put it in third place ahead of ABC's Happy Endings. But despite another big dip from its inherited X Factor audience, Hate My Teenage Daughter managed to win its time slot in the 18-to-49 demographic.
Facing comedy and drama reruns plus Fox4's 9 p.m. local newscast, NBC's Law & Order: SVU drew an unusually big crowd of 345,479 total viewers Wednesday. The news moved up to a first-place tie with SVU among 18-to-49-year-olds, with both attractions finishing just a smidgen ahead of CBS' competing Grammy Awards announcement special.
Here are the two days' four-way local news derby results:
Wednesday -- CBS11 took the 10 p.m. prizes, edging NBC5 in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 added another pair of 6 a.m. golds, with NBC5 running the table at 5 p.m. Fox4 and CBS11 tied for first in total viewers at 6 p.m., with Fox4 alone at the top with 25-to-54-year-olds.
Thursday -- WFAA8 romped to twin wins at 10 p.m. and Fox4 again did likewise at 6 a.m.
Both 5 p.m. golds went to CBS11; NBC5 ran first in total viewers at 6 p.m., but WFAA8 won with 25-to-54-year-olds.
A somewhat slow start hasn't stopped Fox's The X Factor from having a pretty big finishing kick.
Wednesday's 90-minute performance edition and Thursday's elimination hour both had clean kills among advertiser-craved 18-to--49-year-olds, with nothing else close. X Factor's only stumble came Thursday, when its first half-hour narrowly lost to CBS' repeat of The Big Bang Theory.
ABC's annual presentation of Santa Claus is Comin' to Town ran a coal-in-the-stocking third from 7 to 8 p.m. in total viewers and fell to fourth with 18-to-49-year-olds. In short, it's no Rudolph.
The network had better sledding with a two-hour Country Music Association Christmas hoedown, which ran second to Fox's Bones in its first hour before winning from 9 to 10 p.m. in both ratings measurements.
Texas Gov. Rick Perry's second-half Thursday night appearance on NBC's The Tonight Show, which ended with the slap-happy presidential candidate hugging rapper T-Pain, drew 128,708 D-FW viewers. That was enough to outpoint the competition, with Tonight also tops among 18-to-49-year-olds in its closing half-hour. The guv got second billing behind featured guest Melissa McCarthy of CBS' Mike & Molly. He was nice to her nonetheless.
On Wednesday, the 8:30 p.m. post-X Factor premiere of Fox's I Hate My Teenage Daughter drew 149,030 total viewers while losing more than half of its lead-in audience. That put it in third place ahead of ABC's Happy Endings. But despite another big dip from its inherited X Factor audience, Hate My Teenage Daughter managed to win its time slot in the 18-to-49 demographic.
Facing comedy and drama reruns plus Fox4's 9 p.m. local newscast, NBC's Law & Order: SVU drew an unusually big crowd of 345,479 total viewers Wednesday. The news moved up to a first-place tie with SVU among 18-to-49-year-olds, with both attractions finishing just a smidgen ahead of CBS' competing Grammy Awards announcement special.
Here are the two days' four-way local news derby results:
Wednesday -- CBS11 took the 10 p.m. prizes, edging NBC5 in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 added another pair of 6 a.m. golds, with NBC5 running the table at 5 p.m. Fox4 and CBS11 tied for first in total viewers at 6 p.m., with Fox4 alone at the top with 25-to-54-year-olds.
Thursday -- WFAA8 romped to twin wins at 10 p.m. and Fox4 again did likewise at 6 a.m.
Both 5 p.m. golds went to CBS11; NBC5 ran first in total viewers at 6 p.m., but WFAA8 won with 25-to-54-year-olds.
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