Local Nielsen ratings snapshot (Thurs., May 21) -- more dancing but not as much fever
05/22/09 09:52 AM
By ED BARK
Fox's two-hour launch of its latest So You Think You Can Dance competition managed the equivalent of a 7 on judges' scorecards Thursday night.
The show averaged 139,503 D-FW viewers in besting the only first-run programming against it -- ABC's two-hour season finale of Ugly Betty (93,002 viewers).
But Dance, which also will be a part of Fox's fall lineup, fell short of two competing crime show repeats on CBS. NCIS drew 232,505 viewers, followed by CSI: Crime Scene Investigation's 219,219.
NCIS also beat Dance among advertiser-coveted 18-to-49-year-olds, but the Fox show won the 8 to 9 p.m. hour in this desired demographic.
In local newscast derby results, the golds were split among NBC5 and WFAA8.
WFAA8 logged post-May sweeps wins at 10 p.m. in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
NBC5 again did likewise at 6 a.m. while also sweeping the 5 p.m. Nielsens.
The 6 p.m. wins went to WFAA8 in total viewers and the Peacock among 25-to-54-year-olds.
Although still struggling in the 6 to 7 a.m. hour, Fox4's Good Day again beat the three network morning shows in total viewers from 7 to 9 a.m. But NBC's Today ran first among 25-to-54-year-olds, with Good Day a close second.
Fox's two-hour launch of its latest So You Think You Can Dance competition managed the equivalent of a 7 on judges' scorecards Thursday night.
The show averaged 139,503 D-FW viewers in besting the only first-run programming against it -- ABC's two-hour season finale of Ugly Betty (93,002 viewers).
But Dance, which also will be a part of Fox's fall lineup, fell short of two competing crime show repeats on CBS. NCIS drew 232,505 viewers, followed by CSI: Crime Scene Investigation's 219,219.
NCIS also beat Dance among advertiser-coveted 18-to-49-year-olds, but the Fox show won the 8 to 9 p.m. hour in this desired demographic.
In local newscast derby results, the golds were split among NBC5 and WFAA8.
WFAA8 logged post-May sweeps wins at 10 p.m. in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
NBC5 again did likewise at 6 a.m. while also sweeping the 5 p.m. Nielsens.
The 6 p.m. wins went to WFAA8 in total viewers and the Peacock among 25-to-54-year-olds.
Although still struggling in the 6 to 7 a.m. hour, Fox4's Good Day again beat the three network morning shows in total viewers from 7 to 9 a.m. But NBC's Today ran first among 25-to-54-year-olds, with Good Day a close second.
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