Local Nielsen ratings snapshot (Wed., Feb. 16) -- Idol again dominates while newcomers get mixed results
02/17/11 12:00 PM
By ED BARK
Wednesday's premiere of CBS' latest crime hour, Criminal Minds: Suspect Behavior, provided a payoff for the network in total viewers but committed a misdemeanor offense among advertiser-coveted 18-to-49-year-olds.
Suspect Behavior edged Fox4's 9 p.m. local newscast in total viewers by a score of 263,177 to 228,548. It then drooped to a third place tie with NBC's Law & Order: SVU in the 18-to-49-demographic, with Fox4 taking the top spot.
CBS' season premiere of Survivor: Redemption Island predictably was trounced by the first hour American Idol at 7 p.m., but otherwise ran a solid second in both ratings measurements against the first half of NBC's Minute to Win It and ABC's comedy duo of The Middle and Better With You.
ABC's Modern Family then rose to a runner-up finish at 8 p.m. before the network's second episode of Matthew Perry's Mr. Sunshine fell back to third place, beating only the final half-hour of Minute.
Fox's two-hour Idol, devoted to group-singing during Hollywood auditions, averaged 581,759 total viewers in more than doubling the audience for any other single prime-time program.
In Wednesday's local news derby results, CBS11 edged WFAA8 at 10 p.m. in total viewers to rack up its eighth win in total viewers during the first 10 weeknights of the February "sweeps" ratings period. (This marks the halfway point, and you can find our complete scorecard here.) Fox4 and NBC5 then rose up to tie for first place with 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
Fox4 remained comfortably in control of the 6 a.m. competitions with a doubleheader sweep. WFAA8 and CBS11 tied for first place in total viewers at 6 p.m., with the 25-to-54 gold going to CBS11. WFAA8 ran the table at 5 p.m.
Wednesday's premiere of CBS' latest crime hour, Criminal Minds: Suspect Behavior, provided a payoff for the network in total viewers but committed a misdemeanor offense among advertiser-coveted 18-to-49-year-olds.
Suspect Behavior edged Fox4's 9 p.m. local newscast in total viewers by a score of 263,177 to 228,548. It then drooped to a third place tie with NBC's Law & Order: SVU in the 18-to-49-demographic, with Fox4 taking the top spot.
CBS' season premiere of Survivor: Redemption Island predictably was trounced by the first hour American Idol at 7 p.m., but otherwise ran a solid second in both ratings measurements against the first half of NBC's Minute to Win It and ABC's comedy duo of The Middle and Better With You.
ABC's Modern Family then rose to a runner-up finish at 8 p.m. before the network's second episode of Matthew Perry's Mr. Sunshine fell back to third place, beating only the final half-hour of Minute.
Fox's two-hour Idol, devoted to group-singing during Hollywood auditions, averaged 581,759 total viewers in more than doubling the audience for any other single prime-time program.
In Wednesday's local news derby results, CBS11 edged WFAA8 at 10 p.m. in total viewers to rack up its eighth win in total viewers during the first 10 weeknights of the February "sweeps" ratings period. (This marks the halfway point, and you can find our complete scorecard here.) Fox4 and NBC5 then rose up to tie for first place with 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
Fox4 remained comfortably in control of the 6 a.m. competitions with a doubleheader sweep. WFAA8 and CBS11 tied for first place in total viewers at 6 p.m., with the 25-to-54 gold going to CBS11. WFAA8 ran the table at 5 p.m.
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