Local ratings report: Friday-Sunday (Sept. 15-17)
09/18/06 03:12 PM
By ED BARK
This is the first in a hoped-for daily report on various local ratings races in the Dallas-Fort Worth market. We'll be highlighting high-profile entertainment programs and the heated battles among local newscasts.
But first, maybe you're wondering how big of a ratings score the Dallas Cowboys rolled up in their nationally televised game against the Washington Redskins Sunday night. NBC's second big telecast under its new deal with the NFL averaged a super-charged 34.3 household rating on Channel 5. Each point is worth 23,800 homes, which gives us a grand total of 816,340 of 'em, not including sports bars. The closest competing program, ABC's 8 to 9 p.m. edition of Extreme Makeover: Home Edition on Channel 8, staggered in with a 7.2 rating (171,360 homes).
Friday's edition of the CBS Evening News with Katie Couric ran fourth in households, losing to its ABC and NBC network rivals as well as Channel 4's homegrown 5:30 p.m. newscast. But the race was pretty close, and Ms. Couric fared better with the newscasts' advertiser-targeted demo audience, tying for second with NBC among 25-to-54-year-olds behind first-place Channel 4.
Channels 5 and 8 tied for first at 5 p.m. among 25-to-54-year-olds, with Channel 4 just one-tenth of a point behind. At 6 p.m., Channel 4 more than doubled the 25-to-54 audience of its closest competitor. The 6 a.m. demo derby also saw a comfortable win for Channel 4.
Channel 11, making slow gains with its previously trampled-on early evening newscasts, continues to prosper with Wheel of Fortune at 6:30 p.m. Channel 8, which had Wheel for 18 years, dumped the show last fall on the grounds its audience had gotten too old. Instead it's still pretty spry, winning across-the-board night after night against Channel 8's Entertainment Tonight and shows of the same ilk on Channels 4 and 5.
On Friday, Wheel pulled a 7.0 overall rating (166,600 homes), whipping ET (92,820 homes), Channel 4's Access Hollywood (76,160) and Channel 5's Extra (49,980).
Pat and Vanna, respectively approaching their 60th and 50th birthdays, also were tops with 25-to-54-year-olds and 18-to-49-year-olds.
Take that, whippersnappers.
This is the first in a hoped-for daily report on various local ratings races in the Dallas-Fort Worth market. We'll be highlighting high-profile entertainment programs and the heated battles among local newscasts.
But first, maybe you're wondering how big of a ratings score the Dallas Cowboys rolled up in their nationally televised game against the Washington Redskins Sunday night. NBC's second big telecast under its new deal with the NFL averaged a super-charged 34.3 household rating on Channel 5. Each point is worth 23,800 homes, which gives us a grand total of 816,340 of 'em, not including sports bars. The closest competing program, ABC's 8 to 9 p.m. edition of Extreme Makeover: Home Edition on Channel 8, staggered in with a 7.2 rating (171,360 homes).
Friday's edition of the CBS Evening News with Katie Couric ran fourth in households, losing to its ABC and NBC network rivals as well as Channel 4's homegrown 5:30 p.m. newscast. But the race was pretty close, and Ms. Couric fared better with the newscasts' advertiser-targeted demo audience, tying for second with NBC among 25-to-54-year-olds behind first-place Channel 4.
Channels 5 and 8 tied for first at 5 p.m. among 25-to-54-year-olds, with Channel 4 just one-tenth of a point behind. At 6 p.m., Channel 4 more than doubled the 25-to-54 audience of its closest competitor. The 6 a.m. demo derby also saw a comfortable win for Channel 4.
Channel 11, making slow gains with its previously trampled-on early evening newscasts, continues to prosper with Wheel of Fortune at 6:30 p.m. Channel 8, which had Wheel for 18 years, dumped the show last fall on the grounds its audience had gotten too old. Instead it's still pretty spry, winning across-the-board night after night against Channel 8's Entertainment Tonight and shows of the same ilk on Channels 4 and 5.
On Friday, Wheel pulled a 7.0 overall rating (166,600 homes), whipping ET (92,820 homes), Channel 4's Access Hollywood (76,160) and Channel 5's Extra (49,980).
Pat and Vanna, respectively approaching their 60th and 50th birthdays, also were tops with 25-to-54-year-olds and 18-to-49-year-olds.
Take that, whippersnappers.
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