Local Nielsen ratings snapshot (Wed., Dec. 13)
12/14/06 03:31 PM
By ED BARK
Here's how poorly ABC's Lost replacement, Day Break, is doing in the D-FW Nielsens.
On Wednesday, Belo8's homegrown 6 to 7 a.m. portion of Daybreak had a larger audience.
Day Break, a Groundhog Day-ish action-drama starring Taye Diggs as a framed police detective, lured just 64,260 homes from 8 to 9 p.m. That was bad enough for fourth in the time period.
Daybreak drew 66,640 homes in finishing third from 6 to 7 a.m.
The Diggs show now is scheduled to be yanked off the air earlier than ABC had planned. No new episodes are scheduled beyond Dec. 27. Of all the season's new serial dramas, Day Break easily has fared the worst.
In the local news arena, Belo8 has hit a mini-slump this week. Its 10 p.m. newscast couldn't overcome a dinky lead-in from ABC's Prime Time Live, finishing a rare third in both homes and with 25-to-54-year-olds, the prime advertiser demographic for non-entertainment programming. NBC5 took the top spots in both measurements, with CBS11 second by virtue of a healthy lead-in from CSI: NY.
NBC5 had two more easy wins at 6 a.m. It also topped Belo8 at 5 p.m. in total homes. The ABC station countered with two wins at 6 p.m., although just two-tenths of a rating point (4,760 homes) separated it from fourth-place CBS11. Belo8 also placed first at 5 p.m. with 25-to-54-year-olds.
Here's how poorly ABC's Lost replacement, Day Break, is doing in the D-FW Nielsens.
On Wednesday, Belo8's homegrown 6 to 7 a.m. portion of Daybreak had a larger audience.
Day Break, a Groundhog Day-ish action-drama starring Taye Diggs as a framed police detective, lured just 64,260 homes from 8 to 9 p.m. That was bad enough for fourth in the time period.
Daybreak drew 66,640 homes in finishing third from 6 to 7 a.m.
The Diggs show now is scheduled to be yanked off the air earlier than ABC had planned. No new episodes are scheduled beyond Dec. 27. Of all the season's new serial dramas, Day Break easily has fared the worst.
In the local news arena, Belo8 has hit a mini-slump this week. Its 10 p.m. newscast couldn't overcome a dinky lead-in from ABC's Prime Time Live, finishing a rare third in both homes and with 25-to-54-year-olds, the prime advertiser demographic for non-entertainment programming. NBC5 took the top spots in both measurements, with CBS11 second by virtue of a healthy lead-in from CSI: NY.
NBC5 had two more easy wins at 6 a.m. It also topped Belo8 at 5 p.m. in total homes. The ABC station countered with two wins at 6 p.m., although just two-tenths of a rating point (4,760 homes) separated it from fourth-place CBS11. Belo8 also placed first at 5 p.m. with 25-to-54-year-olds.
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