Local Nielsen ratings snapshot (Wed., Feb. 14)
02/15/07 09:16 AM
By ED BARK
Belo8's 10 p.m. newscast notched its sixth straight ratings win Wednesday, edging NBC5 to stay narrowly on top at the halfway mark of the four-week February "sweeps."
Minimally helped by a Lost lead-in, the ABC station drew 209,440 homes, with the Peacock close behind at 202,300. But NBC5 won again among 25-to-54-year-olds, the key advertiser target audience for news programming. Belo8 is trying to end a five-year NBC5 winning streak in the total homes ratings.
Otherwise the big news again was Fox4's prime-time newscast, which for the second straight Wednesday emerged as D-FW's overall biggest draw from 9 to 10 p.m. Aided by another big American Idol lead-in, Fox4's news had 209,440 homes to match Belo8's winning 10 p.m. number. Fox4 also beat formidable competing shows -- CBS' CSI: NY (202,300 homes) and Lost (197,500).
Idol, which dismissively dismissed Waxahachie's Jimmy McNeal Wednesday night, drew 342,720 homes to again splatter all competing programs. It won even bigger with younger audiences, although CW33 otherwise was the go-to channel for 12-to-17-year-olds.
CW's Beauty & the Geek was a runaway winner with teens from 7 to 8 p.m., drawing almost three times the audience of Fox's runnerup Bones. And at 8 p.m., CW's One Tree Hill finished a respectable second to Idol among 12-to-17-year-olds.
In the other local news competitions, Fox4 won at 6 a.m. in both homes and with 25-to-54-year-olds. That race remains airtight, with Fox4 and NBC5 fighting for the homes crown while Belo8 is in the hunt with 25-to-54-year-olds.
Belo8 again scored wins at 5 and 6 p.m.
Belo8's 10 p.m. newscast notched its sixth straight ratings win Wednesday, edging NBC5 to stay narrowly on top at the halfway mark of the four-week February "sweeps."
Minimally helped by a Lost lead-in, the ABC station drew 209,440 homes, with the Peacock close behind at 202,300. But NBC5 won again among 25-to-54-year-olds, the key advertiser target audience for news programming. Belo8 is trying to end a five-year NBC5 winning streak in the total homes ratings.
Otherwise the big news again was Fox4's prime-time newscast, which for the second straight Wednesday emerged as D-FW's overall biggest draw from 9 to 10 p.m. Aided by another big American Idol lead-in, Fox4's news had 209,440 homes to match Belo8's winning 10 p.m. number. Fox4 also beat formidable competing shows -- CBS' CSI: NY (202,300 homes) and Lost (197,500).
Idol, which dismissively dismissed Waxahachie's Jimmy McNeal Wednesday night, drew 342,720 homes to again splatter all competing programs. It won even bigger with younger audiences, although CW33 otherwise was the go-to channel for 12-to-17-year-olds.
CW's Beauty & the Geek was a runaway winner with teens from 7 to 8 p.m., drawing almost three times the audience of Fox's runnerup Bones. And at 8 p.m., CW's One Tree Hill finished a respectable second to Idol among 12-to-17-year-olds.
In the other local news competitions, Fox4 won at 6 a.m. in both homes and with 25-to-54-year-olds. That race remains airtight, with Fox4 and NBC5 fighting for the homes crown while Belo8 is in the hunt with 25-to-54-year-olds.
Belo8 again scored wins at 5 and 6 p.m.
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