Local Nielsen ratings snapshot (Fri.-Sun., Dec. 8-10)
12/11/06 02:35 PM
By ED BARK
We love to watch, even when the Cowboys are getting hammered.
Sunday night's game on NBC averaged 887,740 homes from kickoff to final tick, peaking at 994,840 between 8:30 and 8:45 p.m. in the D-FW viewing area. That outdrew last Sunday's Cowboys-Giants game on Fox, which averaged 856,800 homes and topped out at 947,240.
CBS' Without a Trace managed the biggest audience among programs competing directly opposite Dallas and the New Orleans Saints. It lured 176,120 homes, which qualifies as more than a trace.
On Friday night, Christmas chestnuts Rudolph the Red-Nosed Reindeer and Frosty the Snowman, both on CBS, did well but not great opposite non-holiday programming.
'Dolph placed second in total homes from 7 to 8 p.m., losing to the NBC game show 1 vs 100 but handily beating a Billy Graham special on Belo8. Among 18-to-49-year-olds, the target demographic for entertainment programming, 'Dolph tied 1 vs. 100 for first.
Frosty was tops with 18-to-49-year-olds, and finished second in homes behind ABC's Prime Time Live special.
The local news derby again gave Belo8 something to shout about at 10 p.m. where it whipped a lately faltering NBC5 in both homes and with 25-to-54-year-olds, the preferred advertiser audience for news.
Belo8 also won in both ratings measurements at 5 and 6 p.m. NBC5 took those races at 6 a.m., with Fox4's Good Day continuing to slump.
We love to watch, even when the Cowboys are getting hammered.
Sunday night's game on NBC averaged 887,740 homes from kickoff to final tick, peaking at 994,840 between 8:30 and 8:45 p.m. in the D-FW viewing area. That outdrew last Sunday's Cowboys-Giants game on Fox, which averaged 856,800 homes and topped out at 947,240.
CBS' Without a Trace managed the biggest audience among programs competing directly opposite Dallas and the New Orleans Saints. It lured 176,120 homes, which qualifies as more than a trace.
On Friday night, Christmas chestnuts Rudolph the Red-Nosed Reindeer and Frosty the Snowman, both on CBS, did well but not great opposite non-holiday programming.
'Dolph placed second in total homes from 7 to 8 p.m., losing to the NBC game show 1 vs 100 but handily beating a Billy Graham special on Belo8. Among 18-to-49-year-olds, the target demographic for entertainment programming, 'Dolph tied 1 vs. 100 for first.
Frosty was tops with 18-to-49-year-olds, and finished second in homes behind ABC's Prime Time Live special.
The local news derby again gave Belo8 something to shout about at 10 p.m. where it whipped a lately faltering NBC5 in both homes and with 25-to-54-year-olds, the preferred advertiser audience for news.
Belo8 also won in both ratings measurements at 5 and 6 p.m. NBC5 took those races at 6 a.m., with Fox4's Good Day continuing to slump.
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