Local Nielsen ratings snapshot (Wed., Nov. 8)
11/09/06 05:13 PM
By ED BARK
Some readers have wondered how the Mavs are doing. Answer: horrible on the court, not bad in the Nielsen ratings.
Wednesday's latenight Dallas Mavericks-Los Angeles Clippers game had the largest audience in town from 11 p.m. to midnight, easily whipping a wide variety of network talk shows in both total homes and with 18-to-49-year-olds. The Ch. 21 telecast, which saw the home team wither down the stretch again, drew 106,505 homes in its final hour. It also scored with the advertiser-craved 18-to-49 set, luring 74,916 of 'em to beat Ch. 33's runnerup combo of Friends and Sex & the City repeats (48,059).
The local news derby, in its fifth day of November "sweeps" competition, again came up aces for NBC5 at 10 p.m. The station took first place in both homes and 25-to-54-year-olds, the key demographic for news programming. NBC5's 218,960 haul in homes made the station's 10 p.m. newscast its most-watched program of the day. Overall top honors Wednesday went to ABC's Dancing with the Stars results show (395,080 homes), which sent former Cowboys running star Emmitt Smith to next week's finale against Mario Lopez.
Fox4 won the 6 a.m. battle in total homes and tied NBC5 for first with 25-to-54-year-olds.
Belo8 cemented its firm grip on first place at 5 p.m. with a win in total homes and a tie with NBC5 among 25-to-54-year-olds. The ABC station also won convincingly in both ratings measurements at 6 p.m., widening what had been a narrow lead over CBS11 and Fox4.
Some readers have wondered how the Mavs are doing. Answer: horrible on the court, not bad in the Nielsen ratings.
Wednesday's latenight Dallas Mavericks-Los Angeles Clippers game had the largest audience in town from 11 p.m. to midnight, easily whipping a wide variety of network talk shows in both total homes and with 18-to-49-year-olds. The Ch. 21 telecast, which saw the home team wither down the stretch again, drew 106,505 homes in its final hour. It also scored with the advertiser-craved 18-to-49 set, luring 74,916 of 'em to beat Ch. 33's runnerup combo of Friends and Sex & the City repeats (48,059).
The local news derby, in its fifth day of November "sweeps" competition, again came up aces for NBC5 at 10 p.m. The station took first place in both homes and 25-to-54-year-olds, the key demographic for news programming. NBC5's 218,960 haul in homes made the station's 10 p.m. newscast its most-watched program of the day. Overall top honors Wednesday went to ABC's Dancing with the Stars results show (395,080 homes), which sent former Cowboys running star Emmitt Smith to next week's finale against Mario Lopez.
Fox4 won the 6 a.m. battle in total homes and tied NBC5 for first with 25-to-54-year-olds.
Belo8 cemented its firm grip on first place at 5 p.m. with a win in total homes and a tie with NBC5 among 25-to-54-year-olds. The ABC station also won convincingly in both ratings measurements at 6 p.m., widening what had been a narrow lead over CBS11 and Fox4.
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