Local Nielsen ratings snapshot (Fri.-Sun., Jan. 25-27) -- Pro Bowling
01/28/19 01:41 PM
By ED BARK
@unclebarkycom on Twitter
It’s mostly laughed off as flag football in helmets and pads. Even so, the AFC’s 26-7 throttling of the NFC in the NFL’s latest Pro Bowl racked up decent-sized numbers Sunday afternoon.
Airing from 2 until shortly before 5 p.m. on ABC and ESPN, the game drew 189,791 D-FW viewers on the broadcast network and added another 35,147 on cable for a total of 224,938. Among all programs, only CBS’ 60 Minutes did better with 231,967 viewers.
Fox’s three-hour prime-time telecast of Rent failed to pay off for its landlord, luring just 84,352 viewers.
Among advertiser-coveted 18-to-49-year-olds, the Pro Bowl easily led all Sunday attractions with a total of 87,557 viewers. Rent had 45,288 viewers in this key demographic, good enough for a first-place tie with ABC’s America’s Funniest Videos from 7 to 8 p.m. ABC’s Shark Tank won from 8 to 9 p.m. before the final hour of Rent took the top spot.
Of 60 Minutes’ 231,967 total viewers, a teeny 4,528 were of the 18-to-49 persuasion. Holy Methuselah.
Friday’s prime-time pacesetters were Fox4’s local 9 p.m. newscast in total viewers (147,615) and CBS’ 7 p.m. hour of Big Brother: Celebrity Edition with 18-to-49ers (42,269).
Here are Friday’s four-way local news derby results.
CBS11 won at 10 p.m. in total viewers while Fox4 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 once again swept the 6 a.m. competitions, but WFAA8 made it closer than usual in the 25-to-54-year-old demographic.
NBC5 had twin wins at 5 p.m., as did WFAA8 at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
It’s mostly laughed off as flag football in helmets and pads. Even so, the AFC’s 26-7 throttling of the NFC in the NFL’s latest Pro Bowl racked up decent-sized numbers Sunday afternoon.
Airing from 2 until shortly before 5 p.m. on ABC and ESPN, the game drew 189,791 D-FW viewers on the broadcast network and added another 35,147 on cable for a total of 224,938. Among all programs, only CBS’ 60 Minutes did better with 231,967 viewers.
Fox’s three-hour prime-time telecast of Rent failed to pay off for its landlord, luring just 84,352 viewers.
Among advertiser-coveted 18-to-49-year-olds, the Pro Bowl easily led all Sunday attractions with a total of 87,557 viewers. Rent had 45,288 viewers in this key demographic, good enough for a first-place tie with ABC’s America’s Funniest Videos from 7 to 8 p.m. ABC’s Shark Tank won from 8 to 9 p.m. before the final hour of Rent took the top spot.
Of 60 Minutes’ 231,967 total viewers, a teeny 4,528 were of the 18-to-49 persuasion. Holy Methuselah.
Friday’s prime-time pacesetters were Fox4’s local 9 p.m. newscast in total viewers (147,615) and CBS’ 7 p.m. hour of Big Brother: Celebrity Edition with 18-to-49ers (42,269).
Here are Friday’s four-way local news derby results.
CBS11 won at 10 p.m. in total viewers while Fox4 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 once again swept the 6 a.m. competitions, but WFAA8 made it closer than usual in the 25-to-54-year-old demographic.
NBC5 had twin wins at 5 p.m., as did WFAA8 at 6 p.m.
Email comments or questions to: unclebarky@verizon.net