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Local Nielsen ratings snapshot (Wed.-Thurs., Feb. 13-14) -- still a big Wheel

By ED BARK
@unclebarkycom on Twitter
Nothing stood out much in prime-time Thursday, in large part because CBS punted with repeats of The Big Bang Theory and Young Sheldon during the heart of the February “sweeps.”

But in the 6:30 p.m. warmup half-hour, CBS11’s syndicated Wheel of Fortune continued to roll as no game show ever has. Wheel ranked No. 1 in total D-FW viewers among all TV attractions with an audience of 253,055. The combined crowd for the competing rag mags on Fox4, NBC5 and WFAA8 was 182,762 viewers.

In prime-time, the No. 1 draws were CBS’ Mom and Fox4’s 9 p.m. local newscast, each with 154,645 viewers. That’s almost 100,00 fewer than Wheel’s.

Wheel also easily won its 6:30 p.m. slot among advertiser-prized 18-to-49-year-olds with 45,288 of ‘em. Only one network prime-time show did better, ABC’s Grey’s Anatomy with 54,346.

On Wednesday, Fox’s The Masked Singer kept humming in the ratings, drawing more total viewers (316,319) and 18-to-49-year-olds (109,066) than any other show in sight during the day or night. (Hey, I made a rhyme!) LaToya Jackson was the latest to be revealed.

Here are the local news derby results for the 10th and 11th weekdays of the February “sweeps” ratings period.

Wednesday -- NBC5 swept the 10 p.m. competitions in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 ran the table at both 6 a.m. and 5 p.m. while WFAA8 enjoyed twin wins at 6 p.m.

Thursday -- CBS11 ran first in total viewers at 10 p.m. and WFAA8 won among 25-to-54-year-olds.

Fox4 again swept the 6 a.m. and 5 p.m. races. At 6 p.m., WFAA8 and CBS11 tied for the most total viewers while Fox4 was alone on top with 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Tues., Feb. 12) -- CBS & NBC do the splits

By ED BARK
@unclebarkycom on Twitter
Crime paid for CBS, as it always does on Tuesday nights. But also as always, not with advertiser-coveted 18-to-49-year-olds.

The network’s NCIS led off as the night’s highest scorer in total D-FW viewers, pulling in 344,436. New episodes of CBS’ FBI and NCIS: New Orleans also won from 8 to 10 p.m. with respective hauls of 281,172 and 238,996 viewers. Over on TBS, the 9:30 p.m. premiere of Miracle Workers, starring Steve Buscemi as God and Daniel Radcliffe as a schlepper, drew just 21,088 total viewers.

Tuesday’s 18-to-49 spoils mostly went to NBC, with This Is Us (57,365 viewers) and New Amsterdam (51,926) taking the 8 to 10 p.m. hours. But Fox’s Lethal Weapon snuck in with a 7 p.m. win, drawing 36,230 viewers in this key demographic. Fox’s The Gifted then plunged to a meager 7,548 viewers in the 18-to-49 realm to easily rank as the night’s lowest draw among the Big Four broadcast networks.

Here are the local news derby results for the ninth weekday of the February “sweeps” ratings period.

CBS11 stayed strong at 10 p.m., cruising to a third straight weekday win in total viewers and uncommonly adding a first place finish with 25-to-54-year-olds (main advertiser target audience for news programming). CBS11 anchor Doug Dunbar remained alone in the saddle at this hour while the station continues to leave the other seat vacant after Kaley O’Kelley departed back in May of last year. Maybe they don’t need a traditional “boy-girl” team? CBS11 won the November sweeps in total viewers with Dunbar at the reins without a desk mate.

Fox4 racked up another sweep at 6 a.m. and WFAA8 won in both ratings measurements at 6 p.m. The 5 p.m. firsts went to NBC5 in total viewers and Fox4 among 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Mon., Feb. 11) -- AGT & The Bachelor divide & conquer

By ED BARK
@unclebarkycom on Twitter
NBC’s America’s Got Talent: The Champions as usual led all prime-time attractions in total D-FW viewers Monday while ABC’s The Bachelor got the rose from advertiser-craved 18-to-49-year-olds.

AGT pulled in a night’s best 267,113 total viewers from 7 to 9 p.m. while The Bachelor drew 189,791 viewers in that same slot. Fox’s The Resident tied the first hour of The Bachelor in the total viewers measurement.

Among 18-to-49ers, The Bachelor and Fox4’s 9 p.m. local newscast were Monday’s top performers with 66,422 viewers each. The news and CBS’ Bull fought to a draw in total viewers at 9 p.m. with 217,908 apiece.

Here are the local news derby results for the eighth weekday of the ongoing February “sweeps” ratings period.

CBS11 won comfortably at 10 p.m. in total viewers but was edged by WFAA8 for the top spot with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 swept the 6 a.m. and 5 p.m. races. The 6 p.m. firsts went to WFAA8 in total viewers and Fox4 among 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Fri.-Sun., Feb. 8-10) -- Grammys are up & down

By ED BARK
@unclebarkycom on Twitter
The 2019 Grammy Awards, which more than ever embodied the #MeToo movement, moved up in total viewers from last year’s ceremony while dropping off among advertiser-coveted 18-to-49-year-olds.

Starting at 7 p.m. and running until nearly 10:45 p.m. on CBS, the Alicia Keys-hosted 61st annual Grammys averaged 485,022 D-FW viewers in outpointing the 2018 total of 455,814. Among 18-to-49ers, though, the audience dipped from 202,839 viewers to 178,133.

Both ceremonies ran far behind the 2017 Grammys, which drew 661,670 total viewers and 288,639 in the 18-to-49-year-old demographic.

This year’s 6 p.m. Grammy pre-show on CBS had 210,879 total viewers, with ABC’s competing America’s Funniest Videos a solid second (168,703). The Grammys also prevailed over AFV in the 18-to-49 realm.

In Saturday’s prime-time Nielsens, the debut of the Alliance of American Football on CBS had 105,440 total viewers to outdraw everything except Fox4’s 9 p.m. local newscast (154,645). Among 18-to-49-year-olds, the AAF and ABC’s Oklahoma Thunder-Houston Rockets game tied for prime-time honors with 33,211 viewers apiece.

Friday night’s pacesetters were CBS’ Blue Bloods in total viewers (231,967) and the network’s preceding two-hour Big Brother: Celebrity Edition in the 18-to-49 demographic (57,365).

Here are Friday’s local news derby results for the seventh weekday of the February “sweeps” ratings period.

CBS11 topped the 10 p.m. competition in total viewers while Fox4 drew the most 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 again cruised to twin wins at 6 a.m. and added 5 and 6 p.m. firsts among 25-to-54-year-olds.

NBC5 had the most total viewers at 5 p.m. and WFAA8 won on that scorecard at 6 p.m.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Thurs., Feb. 7) -- CBS, ABC and Fox4 share prime-time spoils; NBC5 anchor Marc Fein makes his departure official

By ED BARK
@unclebarkycom on Twitter
CBS’ The Big Bang Theory was Thursday’s top prime-time scorer in both total D-FW viewers and advertiser-prized 18-to-49-year-olds before ABC and Fox4’s local newscast stepped in to log some wins of their own.

Big Bang led off by drawing 351,465 total viewers and 85,538 in the 18-to-49 age range. CBS’ Young Sheldon and Big Brother: Celebrity Edition then won the 7:30 to 9 p.m. slot in total viewers.

ABC’s second half-hour of Grey’s Anatomy edged Young Sheldon for the most 18-to-49-year-olds from 7:30 to 8 p.m., and the network’s A Million Little Things took the 8 p.m. hour in that key demographic. Fox4’s local news then had twin wins from 9 to 10 p.m.

Here are Thursday’s local news derby results for the sixth weekday of the February “sweeps.”

WFAA8 swept the 10 p.m. competitions, winning in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 did likewise at 6 a.m. and also had the most 25-to-54-year-olds at 5 and 6 p.m.

CBS11 scored a 6 p.m. win in total viewers while Fox4 and NBC5 tied for the 5 p.m. lead in that measurement.

LOCAL TV NEWS REPORT -- NBC5 early morning co-anchor Marc Fein made it official Friday, announcing via social media that Friday was his last day at the station. “That’s a wrap! Today was my last day on NBC5Today,” Fein said. “It’s been a great 5 years with the morning crew and a great 8 years with the best in the business. Thanks for watching!”

Unclebarky.com first reported on Jan. 2nd that NBC5 was not renewing Fein’s contract. Station management has declined to comment in any way. It can be a cold business.

Below is the farewell picture Fein posted with his on-air colleagues -- Samantha Davies, Deborah Ferguson and Grant Johnston.


5sFaRvmR

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Wed., Feb. 6) -- Masked Singer takes down World's Best

By ED BARK
@unclebarkycom on Twitter
Ratings for CBS’ The World’s Best came back down to Earth Wednesday night after Sunday’s post-Super Bowl showcase for its premiere hour.

Airing from 7 to 9 p.m., the James Corden-hosted “reality competition” series limped in with 154,645 D-FW viewers to run well behind the latest episode of Fox’s The Masked Singer, which lured 281,172 voyeurs in the 8 p.m. hour. Ricki Lake was the latest to reveal herself during the show’s continued downshift to C- and D-listers after an opening night splurge with the Pittsburgh Steelers’ embattled star receiver, Antonio Brown.

World’s Best best also was outdrawn by NBC’s 7 to 9 p.m. tandem of Chicago Med (253,055 viewers) and Chicago Fire (238,996).

Masked Singer likewise logged Wednesday night’s high in the advertiser-prized 18-to-49-year-old demographic, with 90,576 viewers. World’s Best took the runner-up spot with 42,269 viewers in this realm, edging Med and Fire in the 7 to 9 p.m. slot.

At 9 p.m., Fox4’s local newscast won in both ratings measurements.

Here are the local news derby results for the fifth weekday of the February “sweeps” ratings period.

Fox4 topped the 10 p.m. and 6 a.m. competitions in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).

NBC5 ran the table at 5 p.m. while the 6 p.m. winners were WFAA8 in total viewers and Fox4 with 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Tues., Feb. 5) -- prime-time for Trump's SOU

By ED BARK
@unclebarkycom on Twitter
Pushed back into February by the government shutdown, President Trump’s State of the Union speech arrived Tuesday night early in a ratings “sweeps” period.

All of the Big Four broadcast networks carried it (cable news network ratings were not immediately available), with CBS in particular paying a steep price for losing its potent regular Tuesday prime-time lineup of NCIS, FBI and NCIS: New Orleans.

Trump’s elongated speech, which ran from 8:07 to 9:29 p.m., nosedived on CBS with 112,469 D-FW viewers. That put the network fourth behind Fox (210,879), NBC (140,586) and ABC (133,557).

Fox’s SOU coverage also led among advertiser-prized 18-to-49-year-olds with 72,4651 viewers in that realm. ABC, CBS and NBC tied for a distant second place with 27,173 viewers apiece.

The Democratic response, from Stacey Abrams, aired from 9:39 to 9:50 p.m. Since Nielsen measures in 15-minute increments (starting at the top of each hour), the audience for her speech can’t be gauged precisely. But from 9:30 to 10 p.m., in which coverage mostly was a mix of analysis/interviews and Adams’ rebuttal, Fox led with 147,615 total viewers, followed by ABC (91,381), NBC (84,352) and CBS (just 28,117). Note: Fox4 cut to its local newscast immediately after Adams had finished while ABC, CBS and NBC finished out the hour with more post-game coverage.

Finally, here are Tuesday’s local news derby results for the fourth weekday of the sweeps.

WFAA8 topped the 10 p.m. field in total viewers while Fox4 drew the most 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 swept the 6 a.m. races and added first place finishes with 25-to-54-year-olds at both 5 and 6 p.m.

WFAA8 had the most total viewers at 6 p.m. and shared first place in that measurement at 5 p.m. with NBC5 and CBS11.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Feb. 4) -- AGT still flexing

By ED BARK
@unclebarkycom on Twitter
NBC’s latest two-hour dose of America’s Got Talent: The Champions continued to perform like a champ Monday.

It led all prime-time programming in both total D-FW viewers (281,172) and with advertiser-prized 18-to-49-year-olds (69,442). ABC’s The Bachelor and CBS’ The Neighborhood tied for a close second in the latter demographic with 66,422 viewers each.

In the 9 p.m. hour, CBS’ Bull took over the lead in total viewers with 203,850 while NBC’s Manifest, ABC’s The Good Doctor and Fox4’s 9 p.m. local newscast shared the spoils among 18-to-49ers with 42,269 apiece.

Here are Monday’s local news derby results for the third weekday of the February “sweeps”

CBS11 kept its 10 p.m. lead in total viewers with another win, but Fox4 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 as usual/always ran the table at 6 a.m.; NBC5 did likewise at 6 p.m. The 5 p.m. spoils in total viewers were shared by Fox4, NBC5 and CBS11. Fox4 was alone on top with 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Feb. 1-3) -- slight uppers for Super Bowl LIII

By ED BARK
@unclebarkycom on Twitter
The lowest-scoring Super Bowl in history did not sink to new depths ratings-wise. Nor was it a blockbuster.

The New England Patriots’ 13-3 Super Bowl LIII win over the Los Angeles Rams on CBS averaged 2,305,610 D-FW viewers and 954,067 within the advertiser-prized 18-to-49-year-old age range.

That’s a slight uptick from last year’s high-scoring Supie between the Patriots and the victorious Philadelphia Eagles. That one drew 2,214,973 total viewers, with 889,371 in the 18-to-49 realm.

Neither game came close to the 2017 Super Bowl, which featured the Patriots’ dramatic overtime comeback win against the Atlanta Falcons after trailing by 25 points in the second half. That one pulled in 2,679,765 total viewers, with 1,154,556 in the 18-to-49 motherlode.

Since unclebarky.com came into existence in September 2006, the least-watched Super Bowl in D-FW remains the Pittsburgh Steelers’ 2009 win over the Arizona Cardinals. It averaged 2,125,760 total viewers. The highest is still the 2011 game from Jerry’s Palace, in which the Green Bay Packers defeated the Pittsburgh Steelers. That one drew 2,791,057 total viewers.

CBS’ followup act, the premiere of The World’s Best “reality-competition” show, fired up shortly after 9:30 p.m. and averaged 611,549 total viewers and 262,670 in the 18-to-49 realm. But the audience fell off in each quarter-hour measured by Nielsen Media Research. Last year’s post-Super Bowl attraction, NBC’s This Is Us, did better business with 719,332 total viewers and 402,557 in the 18-to-49 age range. It had an extra enticement, though. Viewers finally learned how Milo Ventimiglia’s Jack Pearson died.

On Saturday, CBS’ two-hour NFL Honors special, hosted by Steve Harvey, led all prime-time programming in total viewers with 154,645 total viewers. That was almost double the crowd for last year’s show, which had just 78,343 viewers. Among 18-to-49ers, though, this year’s Honors ran a distant second to ABC’s competing Golden State Warriors-Los Angeles Lakers game, even though L.A.’s LeBron James sat it out.

Let’s move to Friday, where the prime-time pacesetters were CBS’ Blue Bloods in total viewers (231,967) and (in a tie), ABC’s Last Man Standing and CBS’ MacGyver in the 18-to-49-year-old demographic (39,250 viewers apiece).

Here are the local news derby results for the second weekday of the February “sweeps.”

CBS11 drew the most total viewers at 10 p.m. while NBC5 and WFAA8 shared the lead among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 again swept the 6 a.m. competitions and also won at 5 and 6 p.m. with 25-to-54-year-olds. The total viewer golds went to NBC5 at 5 p.m. and CBS11 at 6 p.m.

Email comments or questions to: unclebarky@verizon.net

Local Nielsen ratings snapshot (Tues.-Thurs., Jan. 29-31) -- Young Sheldon is top scorer on opening night of Feb. "sweeps"

By ED BARK
@unclebarkycom on Twitter
CBS uncommonly got a bigger ratings bang out of Young Sheldon than The Big Bang Theory on opening night of the February “sweeps.”

The BBT spinoff led all prime-time programming in both total D-FW viewers (323,348) and with advertiser-coveted 18-to-49-year-olds (60,384).

On Wednesday, Episode 5 of Fox’s The Masked Singer continued its ratings mastery with No. 1 prime-time scores in total viewers (302,260) and among 18-to-49ers (114,730). The show has been picked up for a second season and Tori Spelling was the latest to be exposed. Please don’t blame the messenger.

Tuesday’s prime-time spoils went to CBS’ Best Super Bowl Commercials special in total viewers (217,908) and Fox4’s 9 p.m. local newscast in the 18-to-49 motherlode (48,307).

Here are the four-way local news derby results.

Tuesday -- Fox4 swept the 10 p.m. competitions, winning in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).

The station also continued what’s approaching a year-long unbeaten streak with twin wins at 6 a.m.

In a rarity, NBC5 and WFAA8 tied for first at 6 p.m. in both ratings measurements. At 5 p.m., the Peacock had the most total viewers while Fox4 won among 25-to-54-year-olds.

Wednesday -- Fox4 again ran the table at both 10 p.m. and 6 a.m. while NBC5 enjoyed a 5 p.m. sweep. The 6 p.m. winners were WFAA8 in total viewers and Fox4 in the 25-to-54 demographic.

Thursday -- OK, here’s where it starts to get more serious. On the first day of the February “sweeps,” WFAA8 and CBS11 shared the total viewers lead at 10 p.m. while WFAA8 was alone on top with 25-to-54-year-olds.

Fox4 notched twin wins at 6 a.m. and NBC5 did likewise at 6 p.m. The Peacock won in total viewers at 5 p.m., with Fox4 No. 1 among 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net