Local Nielsen ratings snapshot (Thurs., Oct. 9) -- blowout-free Thursday Night Football blows out competition
10/10/14 09:33 AM
By ED BARK
@unclebarkycom on Twitter
CBS’ first competitive Thursday Night Football game of the season dominated the prime-time Nielsens from start to finish.
The Colts’ 33-28 win over the Texans, which ran from 7:25 to 10:41 p.m., averaged 397,518 D-FW viewers on CBS and added another 76,714 for the NFL Network’s simulcast. Among advertiser-prized 18-to-49-year-olds, the respective totals were 141,921 and 37,846. That’s not a great demographic percentage for the CBS telecast.
ABC’s drama lineup of Grey’s Anatomy, Scandal andHow to Get Away with Murder ran second all night in both ratings measurements. Murder, newly picked up for a full first season run, had the most total viewers for ABC with 258,038. But Scandal drew the most 18-to-49-year-olds (116,691).
That left a trio of freshman series with mostly scraps. NBC’s 8 p.m. episode of Bad Judge had 139,480 total viewers before the Peacock’s A to Z fell only slightly to 132,506. Fox’s competing 8 p.m. episode of Gracepoint ran fourth with 104,610 viewers. It was the same order of finish among 18-to-49-year-olds.
Here are Thursday’s local news derby numbers.
Gannett8 comfortably won a downsized three-way 10 p.m. race in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
NBC5 had the most total viewers at 6 a.m., but Fox4 ran first with 25-to-54-year-olds.
CBS11 ran the table at 5 p.m. and added a 6 p.m. win in total viewers. Fox4 had the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
CBS’ first competitive Thursday Night Football game of the season dominated the prime-time Nielsens from start to finish.
The Colts’ 33-28 win over the Texans, which ran from 7:25 to 10:41 p.m., averaged 397,518 D-FW viewers on CBS and added another 76,714 for the NFL Network’s simulcast. Among advertiser-prized 18-to-49-year-olds, the respective totals were 141,921 and 37,846. That’s not a great demographic percentage for the CBS telecast.
ABC’s drama lineup of Grey’s Anatomy, Scandal andHow to Get Away with Murder ran second all night in both ratings measurements. Murder, newly picked up for a full first season run, had the most total viewers for ABC with 258,038. But Scandal drew the most 18-to-49-year-olds (116,691).
That left a trio of freshman series with mostly scraps. NBC’s 8 p.m. episode of Bad Judge had 139,480 total viewers before the Peacock’s A to Z fell only slightly to 132,506. Fox’s competing 8 p.m. episode of Gracepoint ran fourth with 104,610 viewers. It was the same order of finish among 18-to-49-year-olds.
Here are Thursday’s local news derby numbers.
Gannett8 comfortably won a downsized three-way 10 p.m. race in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
NBC5 had the most total viewers at 6 a.m., but Fox4 ran first with 25-to-54-year-olds.
CBS11 ran the table at 5 p.m. and added a 6 p.m. win in total viewers. Fox4 had the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net