Local Nielsen ratings snapshot (Fri.-Sun., May 21-23) -- it's Lost from start to stop
05/24/10 10:22 AM
By ED BARK
A two-hour recap and two-and-a-half-hour Lost capper put ABC in complete ratings control Sunday night.
The denouement averaged 400,392 D-FW viewers from 8 to 10:30 p.m., peaking at 468,255 from 10 to 10:15 before the closing 15 minutes descended a bit to 447,896.
The preceding Lost refresher course -- 6 to 8 p.m. -- weighed in at 264,666 viewers.
CBS had the second biggest audience haul for a 7 to 9 p.m. Brooks & Dunn farewell special, which drew 244,307 viewers.
It likewise was no contest among advertiser-favored 18-to-49-year-olds, where the two-and-a-half-hour finale more than tripled the audience for any competing program. Specifically, 251,143 viewers in this key demographic were in attendance for Lost.
Saturday night's recap of the two-hour Lost pilot fared poorly, however, with just 74,649 total viewers. That's a bit better than the showing for Sunday's midnight presentation of Jimmy Kimmel Live's "Aloha to Lost" special, which had 67,763 viewers.
In Friday's local news derby results, NBC5 swept the 10 p.m. Nielsens in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
The Peacock also controlled the 6 a.m. ratings in both measurements while adding a 5 p.m. win in total viewers and running first at 6 p.m. with 25-to-54-year-olds.
CBS11 won at 6 p.m. in total viewers while WFAA8 managed its only gold of the day with a 5 p.m. victory among 25-to-54-year-olds. Fox4, usually potent in the early evening with 25-to-54-year-olds, went winless across the board.
NOTE TO READERS: Due to the heavy volume of big series and season finales through Wednesday of this week, we are bagging out of the last four days of our "Night in the Lives" look at the late night newscasts on Fox4, NBC5, WFAA8 and CBS11.
Sixteen of 20 nights was more than enough, thank you. But we'll have all the local news ratings results on Thursday of this week after the May sweeps end on the previous night. All four battlegrounds remain closely contested down the homestretch.
A two-hour recap and two-and-a-half-hour Lost capper put ABC in complete ratings control Sunday night.
The denouement averaged 400,392 D-FW viewers from 8 to 10:30 p.m., peaking at 468,255 from 10 to 10:15 before the closing 15 minutes descended a bit to 447,896.
The preceding Lost refresher course -- 6 to 8 p.m. -- weighed in at 264,666 viewers.
CBS had the second biggest audience haul for a 7 to 9 p.m. Brooks & Dunn farewell special, which drew 244,307 viewers.
It likewise was no contest among advertiser-favored 18-to-49-year-olds, where the two-and-a-half-hour finale more than tripled the audience for any competing program. Specifically, 251,143 viewers in this key demographic were in attendance for Lost.
Saturday night's recap of the two-hour Lost pilot fared poorly, however, with just 74,649 total viewers. That's a bit better than the showing for Sunday's midnight presentation of Jimmy Kimmel Live's "Aloha to Lost" special, which had 67,763 viewers.
In Friday's local news derby results, NBC5 swept the 10 p.m. Nielsens in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
The Peacock also controlled the 6 a.m. ratings in both measurements while adding a 5 p.m. win in total viewers and running first at 6 p.m. with 25-to-54-year-olds.
CBS11 won at 6 p.m. in total viewers while WFAA8 managed its only gold of the day with a 5 p.m. victory among 25-to-54-year-olds. Fox4, usually potent in the early evening with 25-to-54-year-olds, went winless across the board.
NOTE TO READERS: Due to the heavy volume of big series and season finales through Wednesday of this week, we are bagging out of the last four days of our "Night in the Lives" look at the late night newscasts on Fox4, NBC5, WFAA8 and CBS11.
Sixteen of 20 nights was more than enough, thank you. But we'll have all the local news ratings results on Thursday of this week after the May sweeps end on the previous night. All four battlegrounds remain closely contested down the homestretch.