Local Nielsen ratings snapshot (Tues., Jan. 20) -- State of the Union takes over
01/21/15 10:55 AM
By ED BARK
@unclebarkycom on Twitter
The major broadcast networks and cable newsers mostly cleared out their prime-time space for President Obama’s State of the Union message Tuesday night. Reruns otherwise filled in the gaps, save for Fox’s new episode of Masterchef Junior.
The kid cooks won the 7 p.m. hour among advertiser-prized 18-to-49-year-olds, but were spanked by CBS’ competing NCIS rerun in total D-FW viewers. NCIS drew 341,726 viewers, far more than any single network had for its State of the Union coverage.
Obama’s speech ended shortly before 9:15 p.m., with State of the Union coverage beginning at 8 p.m. During that one hour, 15 minute window, here’s how the networks ranked in total viewers.
CBS 153,428
ABC/Fox -- 125,532 apiece
NBC -- 69,740
Fox News Channel/MSNBC -- 62,766 each
CNN -- 48,818
PBS -- 34,870
Following the brief Republican response, NBC went all the way until 10 p.m. with State of the Union coverage while Fox yielded to an abbreviated edition of Fox4’s 9 p.m. local newscast. ABC and CBS respectively opted for repeats of black-ish and Mike & Molly that delayed the start of 10 p.m. newscasts on Gannett8 and CBS11.
Here are Tuesday’s local news derby results.
Fox4 won a two-station race at 10 p.m. in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Both of the 6 a.m. golds also went to Fox4 while CBS11 continued to inch forward -- in the key 25-to-54 demographic -- by again nipping Gannett8 for third place. The station is in its second week with veteran Karen Borta as co-anchor after her transplant from the 6 and 10 p.m. newscasts.
CBS11 ran first at 6 p.m. in total viewers, but Gannett8 had the edge with 25-to-54-year-olds. At 5 p.m., NBC5 had the most total viewers while Fox4 outdrew the Peacock by a paper-thin margin among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
The major broadcast networks and cable newsers mostly cleared out their prime-time space for President Obama’s State of the Union message Tuesday night. Reruns otherwise filled in the gaps, save for Fox’s new episode of Masterchef Junior.
The kid cooks won the 7 p.m. hour among advertiser-prized 18-to-49-year-olds, but were spanked by CBS’ competing NCIS rerun in total D-FW viewers. NCIS drew 341,726 viewers, far more than any single network had for its State of the Union coverage.
Obama’s speech ended shortly before 9:15 p.m., with State of the Union coverage beginning at 8 p.m. During that one hour, 15 minute window, here’s how the networks ranked in total viewers.
CBS 153,428
ABC/Fox -- 125,532 apiece
NBC -- 69,740
Fox News Channel/MSNBC -- 62,766 each
CNN -- 48,818
PBS -- 34,870
Following the brief Republican response, NBC went all the way until 10 p.m. with State of the Union coverage while Fox yielded to an abbreviated edition of Fox4’s 9 p.m. local newscast. ABC and CBS respectively opted for repeats of black-ish and Mike & Molly that delayed the start of 10 p.m. newscasts on Gannett8 and CBS11.
Here are Tuesday’s local news derby results.
Fox4 won a two-station race at 10 p.m. in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Both of the 6 a.m. golds also went to Fox4 while CBS11 continued to inch forward -- in the key 25-to-54 demographic -- by again nipping Gannett8 for third place. The station is in its second week with veteran Karen Borta as co-anchor after her transplant from the 6 and 10 p.m. newscasts.
CBS11 ran first at 6 p.m. in total viewers, but Gannett8 had the edge with 25-to-54-year-olds. At 5 p.m., NBC5 had the most total viewers while Fox4 outdrew the Peacock by a paper-thin margin among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net