powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Thurs., Dec. 6) -- CBS, ABC set prime-time pace

By ED BARK
@unclebarkycom
CBS again swept Thursday's prime-time Nielsens in total viewers before ABC's serial dramas did some demographic damage from 8 to 10 p.m.

The top overall draw, CBS' 8 p.m. episode of Person of Interest, had 378,631 D-FW viewers. And the network's Big Bang Theory was close behind with 357,978 viewers as the night's leadoff hitter.

CBS' Two and a Half Men and Elementary also easily won their time slots.

Among advertiser-prized 18-to-49-year-olds, ABC's Grey's Anatomy and Scandal led the way from 8 to 10 p.m. Big Bang and Two and a Half won the 7 p.m. hour.

In the cable sports universe, the NFL Network drew 123,916 total viewers for its Denver Broncos-Oakland Raiders game. The Dirk-less Dallas Mavericks continued to breathe ratings fumes on Fox Sports Southwest. The Mavs' hard-fought, last-second win over Phoenix had just 34,421 total viewers.

In Thursday's local news derby results, CBS11 topped the 10 p.m. field in total viewers and tied WFAA8 for first place among 25-to-54-year-olds, the main advertiser target audience for news programming.

WFAA8 ran first at 6 a.m. in total viewers; the 25-to-54 competition ended in a three-way tie among WFAA8, Fox4 and NBC5.

Fox4 ran the table at 5 p.m. and added a 6 p.m. win among 25-to-54-year-olds. CBS11 had the most viewers at 6 p.m.
unclebarky@verizon.net