Local Nielsen ratings snapshot (Tues., March 10) -- NBC/CBS fight it out
03/11/15 02:44 PM
By ED BARK
@unclebarkycom on Twitter
TV audiences primarily navigated to NBC and CBS Tuesday night, with the Peacock enjoying most of the ratings success.
CBS opened with NCIS, which outdrew NBC’s competing first hour of The Voice by a total of 397,518 D-FW viewers to 376,596.
The Voice then knocked off CBS’ NCIS: New Orleans from 8 to 9 p.m. -- 418,440 viewers to 271,986.
The competition tightened up again in the 9 p.m. hour, with NBC’s Chicago Fire (209,220 viewers) holding off CBS’ runner-up Person of Interest (195,272).
NBC won from start to stop with advertiser-prized 18-to-49-year-olds, though. ABC’s Marvel’s Agents of S.H.I.E.L.D. took the silver from 8 to 9 p.m. and Fox4’s 9 p.m. local newscast ran second at that hour.
Fox’s 8 p.m. rerun of New Girl ended up as the night’s biggest loser in total viewers among the Big Four broadcast networks. It had just 27,896. New Girl and ABC’s Repeat After Me and Forever repeat were the least-watched attractions with 18-to-49-year-olds (12,615 each).
Over on Fox Sports Southwest, the Cleveland Cavaliers demolition of the Dallas Mavericks on their home floor had 125,532 total viewers and 47,307 in the 18-to-49 demographic.
Here are Tuesday’s local news derby results.
CBS11 ran first in total viewers at 10 p.m. while Fox4 had the most 25-to-54-year-olds (main advertiser target audience for news programming).
Gannett8 broke through at 6 a.m. with a win in total viewers, but Fox4 stayed on top with 25-to-54-year-olds.
Fox4 ran the table at 5 p.m. and added a 6 p.m. first in 25-to-54-year-olds. Gannett8 and CBS11 tied for the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
TV audiences primarily navigated to NBC and CBS Tuesday night, with the Peacock enjoying most of the ratings success.
CBS opened with NCIS, which outdrew NBC’s competing first hour of The Voice by a total of 397,518 D-FW viewers to 376,596.
The Voice then knocked off CBS’ NCIS: New Orleans from 8 to 9 p.m. -- 418,440 viewers to 271,986.
The competition tightened up again in the 9 p.m. hour, with NBC’s Chicago Fire (209,220 viewers) holding off CBS’ runner-up Person of Interest (195,272).
NBC won from start to stop with advertiser-prized 18-to-49-year-olds, though. ABC’s Marvel’s Agents of S.H.I.E.L.D. took the silver from 8 to 9 p.m. and Fox4’s 9 p.m. local newscast ran second at that hour.
Fox’s 8 p.m. rerun of New Girl ended up as the night’s biggest loser in total viewers among the Big Four broadcast networks. It had just 27,896. New Girl and ABC’s Repeat After Me and Forever repeat were the least-watched attractions with 18-to-49-year-olds (12,615 each).
Over on Fox Sports Southwest, the Cleveland Cavaliers demolition of the Dallas Mavericks on their home floor had 125,532 total viewers and 47,307 in the 18-to-49 demographic.
Here are Tuesday’s local news derby results.
CBS11 ran first in total viewers at 10 p.m. while Fox4 had the most 25-to-54-year-olds (main advertiser target audience for news programming).
Gannett8 broke through at 6 a.m. with a win in total viewers, but Fox4 stayed on top with 25-to-54-year-olds.
Fox4 ran the table at 5 p.m. and added a 6 p.m. first in 25-to-54-year-olds. Gannett8 and CBS11 tied for the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net