Local Nielsen ratings snapshot (Mon., Dec. 8) -- football freezes out competition
12/09/14 09:17 AM
By ED BARK
@unclebarkycom on Twitter
An array of reruns, first-run series episodes and a two-hour holiday special weren’t enough to deter ESPN’s Monday Night Football from its appointed ratings rounds.
The high-scoring Packers-Falcons matchup at Green Bay’s chilly Lambeau Field led all prime-time programming with 341,726 D-FW viewers and 160,844 in the advertiser-craved 18-to-49-year-old range.
NBC’s two-hour edition of The Voice otherwise made the strongest showing with respective totals of 285,934 and 69,384 viewers. The low percentage of 18-to-49-year-old viewers has to be worrisome for NBC, which risks having The Voice gradually approach the older-skewing audience for ABC’s Dancing with the Stars. Fair or not -- and it’s not -- too many “mature” viewers is still considered poisonous in the wide world of advertiser-dictated network TV.
Airing opposite The Voice, ABC’s The Great Christmas LIght Fight drew 132,506 total viewers in the 7 to 9 p.m. slot, with 40,999 in the 18-to-49 age range.
CBS’ biggest overall draw, a new episode of NCIS: Los Angeles, ran second to football in the 9 p.m. hour with 230,142 total viewers. But its 7:30 p.m. episode of Mike & Molly scored biggest with 18-to-49-year-olds (72,537). Fox punted with repeats of Gotham and Sleepy Hollow, which put the network in fifth place from 7 to 9 p.m.
Here are Monday’s local news derby results.
CBS11 had the most total viewers at 10 p.m. while Gannett8 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
NBC5 uncommonly swept the 6 a.m. competitions by solid margins and also ran the table at 6 p.m.
The 5 p.m. golds went to NBC5 in total viewers and Gannett8 in the 25-to-54 realm.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
An array of reruns, first-run series episodes and a two-hour holiday special weren’t enough to deter ESPN’s Monday Night Football from its appointed ratings rounds.
The high-scoring Packers-Falcons matchup at Green Bay’s chilly Lambeau Field led all prime-time programming with 341,726 D-FW viewers and 160,844 in the advertiser-craved 18-to-49-year-old range.
NBC’s two-hour edition of The Voice otherwise made the strongest showing with respective totals of 285,934 and 69,384 viewers. The low percentage of 18-to-49-year-old viewers has to be worrisome for NBC, which risks having The Voice gradually approach the older-skewing audience for ABC’s Dancing with the Stars. Fair or not -- and it’s not -- too many “mature” viewers is still considered poisonous in the wide world of advertiser-dictated network TV.
Airing opposite The Voice, ABC’s The Great Christmas LIght Fight drew 132,506 total viewers in the 7 to 9 p.m. slot, with 40,999 in the 18-to-49 age range.
CBS’ biggest overall draw, a new episode of NCIS: Los Angeles, ran second to football in the 9 p.m. hour with 230,142 total viewers. But its 7:30 p.m. episode of Mike & Molly scored biggest with 18-to-49-year-olds (72,537). Fox punted with repeats of Gotham and Sleepy Hollow, which put the network in fifth place from 7 to 9 p.m.
Here are Monday’s local news derby results.
CBS11 had the most total viewers at 10 p.m. while Gannett8 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
NBC5 uncommonly swept the 6 a.m. competitions by solid margins and also ran the table at 6 p.m.
The 5 p.m. golds went to NBC5 in total viewers and Gannett8 in the 25-to-54 realm.
Email comments or questions to: unclebarky@verizon.net