Local Nielsen ratings snapshot (Fri.-Sun., Dec. 11-13) -- Cowboys put up another big number
12/14/15 11:02 AM
By ED BARK
@unclebarkycom on Twitter
The Lambeau Field scoreboard was the latest to leave the Dallas Cowboys offense for dead Sunday. But as usual, they rolled up another big number in the D-FW ratings.
The Cowboys’ 28-7 loss to the Green Bay Packers, which ran until 6:31 p.m. on Fox, averaged 1,416,480 viewers, with 609,734 in the advertiser-coveted 18-to-49 age range.
The season highs are still the Thanksgiving Day trouncing by the Carolina Panthers (1,664,364 total viewers) and the Oct. 4th overtime road loss to the New Orleans Saints (746,290 viewers in the 18-to-49 demographic). Those games respectively were on CBS and NBC.
The Peacock’s Sunday Night Football matchup, with the New England Patriots routing the Houston Texans, came up second on the NFL charts with 460,356 total viewers. Fox’s Cowboys-Packers warmup act, the Washington Redskins and Chicago Bears, averaged 417,862 total viewers.
Saturday was a slim day for TV viewing, with CBS’ annual afternoon telecast of the Army-Navy game ranking highest among the Big Four broadcast networks with 155,813 total viewers. In prime-time, ABC’s reprise of Mary Poppins led all programming with 134,566 viewers.
Friday’s highest prime-time scorers were CBS’ The Amazing Race in total viewers (191,225) and Dateline NBC among 18-to-49-year-olds (66,690).
Here are Friday’s local news derby results.
CBS11 had the most total viewers at 10 p.m. while NBC5 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at 6 a.m. and NBC5 did likewise at 6 p.m. The Peacock also had the most total viewers at 5 p.m. Fox4 and TEGNA8 tied for the top spot among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
The Lambeau Field scoreboard was the latest to leave the Dallas Cowboys offense for dead Sunday. But as usual, they rolled up another big number in the D-FW ratings.
The Cowboys’ 28-7 loss to the Green Bay Packers, which ran until 6:31 p.m. on Fox, averaged 1,416,480 viewers, with 609,734 in the advertiser-coveted 18-to-49 age range.
The season highs are still the Thanksgiving Day trouncing by the Carolina Panthers (1,664,364 total viewers) and the Oct. 4th overtime road loss to the New Orleans Saints (746,290 viewers in the 18-to-49 demographic). Those games respectively were on CBS and NBC.
The Peacock’s Sunday Night Football matchup, with the New England Patriots routing the Houston Texans, came up second on the NFL charts with 460,356 total viewers. Fox’s Cowboys-Packers warmup act, the Washington Redskins and Chicago Bears, averaged 417,862 total viewers.
Saturday was a slim day for TV viewing, with CBS’ annual afternoon telecast of the Army-Navy game ranking highest among the Big Four broadcast networks with 155,813 total viewers. In prime-time, ABC’s reprise of Mary Poppins led all programming with 134,566 viewers.
Friday’s highest prime-time scorers were CBS’ The Amazing Race in total viewers (191,225) and Dateline NBC among 18-to-49-year-olds (66,690).
Here are Friday’s local news derby results.
CBS11 had the most total viewers at 10 p.m. while NBC5 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at 6 a.m. and NBC5 did likewise at 6 p.m. The Peacock also had the most total viewers at 5 p.m. Fox4 and TEGNA8 tied for the top spot among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net