Local Nielsen ratings snapshot (Tues., Dec. 9) -- Rudolph the red-nosed reigning deer
12/10/14 03:56 PM
By ED BARK
@unclebarkycom on Twitter
Celebrating 50 years at the head of the sled, the Rudolph the Red-Nosed Reindeer animated special continues to run strong in the D-FW Nielsen ratings.
Airing from 7 to 8 p.m. Tuesday on CBS, it placed second among all prime-time programs in both total viewers and advertiser-prized 18-to-49-year-olds. Not bad at all for an artifact.
Rudolph drew 271,986 total viewers, losing its time slot by a smidgen to NBC’s competing The Voice (278,960 viewers). The No. 3-rated attraction for the night, CBS’ 9 p.m. Victoria’s Secret Fashion Show, had 251,064 viewers.
Among 18-to-49-year-olds, Rudolph soundly lashed The Voice by a score of 88,306 to 59,922 viewers. But Victoria’s Secret led the way with a dominant 122,998 viewers in this key demographic. Super models in bras and panties are the ratings gifts that keep on giving. Rudolph knew that going in.
Another holiday season chestnut, ABC’s Santa Claus is Comin’ to Town, had a rough go in the 7 p.m. hour. It tied for fourth place in total viewers (with CW’s The Flash) and sunk to fifth with 18-to-49-year-olds. The respective ratings totals for Comin’ to Town were 83,688 and 31,538 viewers.
Here are Tuesday’s local news derby results.
Fox4 and Gannett8 tied for the most total viewers at 10 p.m., but Fox4 had the top spot to itself among 25-to-54-year-olds (main advertiser target audience for news programming).
In another split decision, Gannett8 ran first in total viewers at 6 a.m. while Fox4 took the 25-to-54 gold.
NBC5 swept the 5 p.m. competitions and added a 6 p.m. win with 25-to-54-year-olds. CBS11 had the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Celebrating 50 years at the head of the sled, the Rudolph the Red-Nosed Reindeer animated special continues to run strong in the D-FW Nielsen ratings.
Airing from 7 to 8 p.m. Tuesday on CBS, it placed second among all prime-time programs in both total viewers and advertiser-prized 18-to-49-year-olds. Not bad at all for an artifact.
Rudolph drew 271,986 total viewers, losing its time slot by a smidgen to NBC’s competing The Voice (278,960 viewers). The No. 3-rated attraction for the night, CBS’ 9 p.m. Victoria’s Secret Fashion Show, had 251,064 viewers.
Among 18-to-49-year-olds, Rudolph soundly lashed The Voice by a score of 88,306 to 59,922 viewers. But Victoria’s Secret led the way with a dominant 122,998 viewers in this key demographic. Super models in bras and panties are the ratings gifts that keep on giving. Rudolph knew that going in.
Another holiday season chestnut, ABC’s Santa Claus is Comin’ to Town, had a rough go in the 7 p.m. hour. It tied for fourth place in total viewers (with CW’s The Flash) and sunk to fifth with 18-to-49-year-olds. The respective ratings totals for Comin’ to Town were 83,688 and 31,538 viewers.
Here are Tuesday’s local news derby results.
Fox4 and Gannett8 tied for the most total viewers at 10 p.m., but Fox4 had the top spot to itself among 25-to-54-year-olds (main advertiser target audience for news programming).
In another split decision, Gannett8 ran first in total viewers at 6 a.m. while Fox4 took the 25-to-54 gold.
NBC5 swept the 5 p.m. competitions and added a 6 p.m. win with 25-to-54-year-olds. CBS11 had the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net