powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Fri.-Mon., Jan. 17-20) -- more than a mil for both NFL championship games

By ED BARK
@unclebarkycom on Twitter
Sunday’s AFC and NFC championship games predictably squashed all competing programming while each hit the magic one million D-FW viewers mark.

CBS’ afternoon Peyton Manning-Tom Brady duel, won by the Denver Omahas, ran from 2:06 to 5:03 p.m. and averaged 1,065,195 viewers.

Fox’s prime-time Seattle Seahawks win over the San Francisco 49ers in an on-field/off-field war of words inflated to 1,313,741 viewers. It ran from 5:41 to 8:53 p.m. before Seattle defensive back Richard Sherman made a spectacle of himself and lit up the Twitter-verse.

A Season 2 preview episode of Fox’s The Following didn’t follow until 9:18 p.m. By that time, many viewers had tuned out, but The Following still managed a nice-sized showing of 383,470 viewers.

Fox also hoped to score with Monday night’s two-hour Season 1 finale of Sleepy Hollow. But it averaged a surprisingly skimpy 142,026 viewers from 7 to 9 p.m. CBS won those hours in total viewers with episodes of How I Met Your Mother (241,444); 2 Broke Girls (262,748); Mike & Molly (284,052) and Mom (255,647). ABC’s two-hour edition of The Bachelor took the silver with 191,735 viewers.

At 9 p.m., ABC’s Castle edged NBC’s The Blacklist by a score of 255,647 viewers to 241,444 while CBS’ new Intelligence ran an out-of-the-money fourth (149,127 viewers) behind Fox4’s local newscast (198,836 viewers).

Among advertiser-prized 18-to-49-year-olds, How I Met Your Mother and 2 Broke Girls won the first hour of prime-time before The Bachelor ran first from 8 to 9 p.m. Fox4’s news was the 9 p.m. frontrunner by a solid margin over NBC’s runner-up Blacklist.

In Friday’s prime-time Nielsens, CBS’ Hawaii Five-0 and Blue Bloods tied for the most total viewers while ABC’s Shark Tank as usual had the most 18-to-49-year-olds. NBC’s 9 p.m. hour of Dracula was the night’s least-watched show in total viewers; Hawaii Five-0 drew the fewest 18-to-49-year-olds among the Big Four broadcast networks.

Here are the weekday four-way local news derby results:

Friday -- WFAA8 swept at 10 p.m. in total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 likewise ran the table at 6 a.m. while adding 5 and 6 p.m. wins among 25-to-54-year-olds.

WFAA8 and CBS11 respectively had the most total viewers at 5 and 6 p.m.

Monday -- WFAA8 again won in total viewers at 10 p.m., but Fox4 ran first with 25-to-54-year-olds.

Fox4 and NBC5 both took Martin Luther King holiday knees at 6 a.m., which means their one-two finishes don’t count. So WFAA8 beat CBS 11 for first place in both measurements.

Fox4 finished first among 25-to-54-year-olds at both 5 and 6 p.m. NBC5 and WFAA8 tied for the most total viewers at 5 p.m.; CBS11 had the total viewers crown to itself at 6 p.m.

Email comments or questions to: unclebarky@verizon.net