Local Nielsen ratings snapshot (Wed., Feb. 13) -- sinking feeling for Idol, but it's still on top
02/14/13 12:06 PM
By ED BARK
@unclebarkycom
Wednesday's latest two-hour performance edition of Fox's American Idol drooped to its smallest audience this season in D-FW while still winning its time slot and carrying Fox4's 9 p.m. local newscast with it.
Idol averaged 344,205 viewers in holding off the competing 7 to 8:30 p.m. season premiere of CBS' Survivor: Caramoan (261,600). Fox4's news then took the 9 p.m. slot with 261,600 viewers while CBS again ran second with CSI: Crime Scene Investigation (227,179).
Fox and Fox4 also swept the Nielsens among advertiser-coveted 18-to-49-year-olds. Wednesday's next most-watched attraction in this key demographic was ABC's 8 p.m. episode of Modern Family. ABC's new episode of Nashville, with more stellar work by Connie Britton, ran third at 9 p.m. in both ratings measurements.
ABC's audience flow on Wednesdays has become an up-and-down roller coaster ride, with The Middle up (192,758 total viewers), The Neighbors down (130,800), Modern Family up (213,410), Suburgatory down (117,031) and Nashville up (158,337).
Here are Wednesday's local news derby results for the 10th weekday of the February sweeps ratings period, which ends on Feb. 27th.
WFAA8 was tops at 10 p.m. in total viewers, but Fox4 won for the second day in a row among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 remained unbeaten in 2013 at 6 a.m. with another sweep while NBC5 stayed strong at 5 p.m. with twin wins.
CBS11 ran first at 6 p.m. in total viewers, with the Peacock luring the most 25-to-54-year-olds in that slot.
unclebarky@verizon.net
@unclebarkycom
Wednesday's latest two-hour performance edition of Fox's American Idol drooped to its smallest audience this season in D-FW while still winning its time slot and carrying Fox4's 9 p.m. local newscast with it.
Idol averaged 344,205 viewers in holding off the competing 7 to 8:30 p.m. season premiere of CBS' Survivor: Caramoan (261,600). Fox4's news then took the 9 p.m. slot with 261,600 viewers while CBS again ran second with CSI: Crime Scene Investigation (227,179).
Fox and Fox4 also swept the Nielsens among advertiser-coveted 18-to-49-year-olds. Wednesday's next most-watched attraction in this key demographic was ABC's 8 p.m. episode of Modern Family. ABC's new episode of Nashville, with more stellar work by Connie Britton, ran third at 9 p.m. in both ratings measurements.
ABC's audience flow on Wednesdays has become an up-and-down roller coaster ride, with The Middle up (192,758 total viewers), The Neighbors down (130,800), Modern Family up (213,410), Suburgatory down (117,031) and Nashville up (158,337).
Here are Wednesday's local news derby results for the 10th weekday of the February sweeps ratings period, which ends on Feb. 27th.
WFAA8 was tops at 10 p.m. in total viewers, but Fox4 won for the second day in a row among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 remained unbeaten in 2013 at 6 a.m. with another sweep while NBC5 stayed strong at 5 p.m. with twin wins.
CBS11 ran first at 6 p.m. in total viewers, with the Peacock luring the most 25-to-54-year-olds in that slot.
unclebarky@verizon.net