powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Tues., Dec. 10) -- everyone's a winner except ABC

By ED BARK
@unclebarkycom on Twitter
ABC drew a blank in Tuesday’s prime-time Nielsens while CBS, NBC and Fox4’s 9 p.m. local newscast came up winners.

A new 7 p.m. episode of CBS’ NCIS as usual was the night’s overall top draw with 454,483 D-FW viewers. It also ranked No. 1 in its time slot among advertiser-prized 18-to-49-year-olds but wasn’t Tuesday’s top finisher in that key demographic.

NBC’s The Voice won from 8 to 9 p.m. with 291,153 total viewers while also nabbing prime-time’s biggest haul of 18-to-49-year-olds.

At 9 p.m., NBC’s Chicago Fire (213,039 total viewers) narrowly beat CBS’ Victoria’s Secret Fashion Show and Fox4’s news in the overall audience measurement. Fox4 had the most 18-to-49-year-olds, though.

Fox’s two-hour American Country Awards drew a halfway decent-sized 170,431 total viewers from 7 to 9 p.m. The night’s least-watched attraction among the Big Four broadcast networks, ABC’s 9 p.m. hunk of What Would You Do?, had 49,709 viewers.

In the local news derby results, WFAA8 bucked a substantial lead-in disadvantage from What Would? to tie NBC5 and CBS11 for the 10 p.m. lead in total viewers. WFAA8 won outright among 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 topped the 6 a.m. field in total viewers and tied with NBC5 for first place among 25-to-54-year-olds.

WFAA8 swept the 6 p.m. competitions and added a 25-to-54 gold at 5 p.m. NBC5 had the most total viewers at 5 p.m.

Email comments or questions to: unclebarky@verizon.net