Local Nielsen ratings snapshot (Wed., Aug. 30) -- splitting the prime-time spoils
08/31/17 02:39 PM
By ED BARK
@unclebarkycom on Twitter
It was a three-way in prime-time Wednesday, with NBC, CBS and Fox all on top at various points.
NBC’s America’s Got Talent led all programming in total D-FW viewers, amassing 283,573 in the 7 p.m. hour. But CBS’ competing Big Brother easily bested AGT among advertiser-coveted 18-to-49-year-olds, pulling in 102,627.
Fox’s 8 p.m. hour of Masterchef couldn’t come close to matching either of those numbers, but still won its time slot with 123,609 total viewers and 51,314 in the 18-to-49 age range.
Fox4’s 9 p.m. local newscast, still devoted to coverage of Hurricane Harvey’s aftermath, then trampolined to 247,217 total viewers and 102,627 in the 18-to-49 realm. In the key 18-to-49 demographic, that more than tripled the total for any competing 9 p.m. program.
Here are Wednesday’s four-way local news derby results.
TEGNA8 won in total viewers at 10 p.m. while Fox4 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 also swept the 6 a.m. competitions and narrowly drew the most 25-to-54-year-olds at 5 p.m.
NBC5 won in total viewers at 5 p.m. and added a 6 p.m. first with 25-to-54-year-olds. TEGNA8 had the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
It was a three-way in prime-time Wednesday, with NBC, CBS and Fox all on top at various points.
NBC’s America’s Got Talent led all programming in total D-FW viewers, amassing 283,573 in the 7 p.m. hour. But CBS’ competing Big Brother easily bested AGT among advertiser-coveted 18-to-49-year-olds, pulling in 102,627.
Fox’s 8 p.m. hour of Masterchef couldn’t come close to matching either of those numbers, but still won its time slot with 123,609 total viewers and 51,314 in the 18-to-49 age range.
Fox4’s 9 p.m. local newscast, still devoted to coverage of Hurricane Harvey’s aftermath, then trampolined to 247,217 total viewers and 102,627 in the 18-to-49 realm. In the key 18-to-49 demographic, that more than tripled the total for any competing 9 p.m. program.
Here are Wednesday’s four-way local news derby results.
TEGNA8 won in total viewers at 10 p.m. while Fox4 ran first with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 also swept the 6 a.m. competitions and narrowly drew the most 25-to-54-year-olds at 5 p.m.
NBC5 won in total viewers at 5 p.m. and added a 6 p.m. first with 25-to-54-year-olds. TEGNA8 had the most total viewers at 6 p.m.
Email comments or questions to: unclebarky@verizon.net