Local Nielsen ratings snapshot (Tues., June 25) -- summer doldrums
06/26/13 04:05 PM
By ED BARK
@unclebarkycom
Nothing really popped Tuesday. Not even a close Texas Rangers-New York Yankees game with Yu Darvish on the mound.
The night’s overall most-watched attraction, CBS11’s syndicated Wheel of Fortune, drew 206,526 D-FW viewers at 6:30 p.m. NBC’s 8 to 10 p.m. chunk of America’s Got Talent was the runner-up with 192,758 viewers. The Rangers’ 4-3 loss to New York, on a walk-off home run by Ichiro Suzuki, averaged just 151,452 viewers on Fox Sports Southwest. The network may well have been expecting nearly twice that crowd, even with an early 6 p.m.-ish start time.
Among advertiser-craved 18-to-49-year-olds, America’s Got Talent fared best with 73,356 viewers.
In Tuesday’s local news derby results, CBS11 had the most total viewers at 10 p.m. while WFAA8 led among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 ran the table at 6 a.m. and NBC5 did likewise at 5 p.m. The 6 p.m. firsts went to NBC5 in total viewers and Fox4 in the 25-to-54 measurement.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom
Nothing really popped Tuesday. Not even a close Texas Rangers-New York Yankees game with Yu Darvish on the mound.
The night’s overall most-watched attraction, CBS11’s syndicated Wheel of Fortune, drew 206,526 D-FW viewers at 6:30 p.m. NBC’s 8 to 10 p.m. chunk of America’s Got Talent was the runner-up with 192,758 viewers. The Rangers’ 4-3 loss to New York, on a walk-off home run by Ichiro Suzuki, averaged just 151,452 viewers on Fox Sports Southwest. The network may well have been expecting nearly twice that crowd, even with an early 6 p.m.-ish start time.
Among advertiser-craved 18-to-49-year-olds, America’s Got Talent fared best with 73,356 viewers.
In Tuesday’s local news derby results, CBS11 had the most total viewers at 10 p.m. while WFAA8 led among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 ran the table at 6 a.m. and NBC5 did likewise at 5 p.m. The 6 p.m. firsts went to NBC5 in total viewers and Fox4 in the 25-to-54 measurement.
Email comments or questions to: unclebarky@verizon.net