Local Nielsen ratings snapshot (Thurs., Jan. 24) -- Katie, Jane & Jimmy
01/25/13 01:12 PM
By ED BARK
@unclebarkycom
Thursday was very much out of the ordinary in terms of pretty big doings on three series carried by WFAA8.
The station's locally produced Good Morning Texas featured the return of former NBC5 anchor Jane McGarry after more than eight months off the air. She kicked off her weekly "Starting Over" series.
At 4 p.m., the syndicated Katie had host Katie Couric's heavily promoted first on-camera interview with imaginary girlfriend dupe Manti Te'o, who ended his career at Notre Dame with a runner-up finish in the Heisman trophy voting.
And at 10:35 p.m., ABC's Jimmy Kimmel Live! was hijacked by Matt Damon and retitled Jimmy Kimmel Sucks! while the host spent the entire hour bound and gagged in a swivel chair. Damon's all-star grouping of guests included Nicole Kidman, Reese Witherspoon, Gary Oldman, Sheryl Crow, Robin Williams, Demi Moore, Andy Garcia, Amy Adams, Ben Affleck and Kimmel's ex-girlfriend, Sarah Silverman. That made for quite a night.
So how did they all fare in the D-FW Nielsens? GMT and Katie bombed while the heisted Kimmel Sucks! showed a considerably stronger pulse.
GMT drew just 30,979 viewers, with a sub-scant 957 of them in the advertiser-prized 18-to-49 demographic. That put it fourth at 9 a.m. among the Big Four broadcast networks (ABC, CBS, NBC and Fox). Fox4's syndicated Kelly & Michael led the way in both ratings measurements with 107,394 viewers and 51,987 in the 18-to-49 age range.
GMT's audience levels also were lower than the previous Thursday's edition. So no bump from McGarry.
Katie, which airs as the 4 p.m. lead-in to WFAA8's 5 p.m. newscasts, drew 48,189 total viewers with 4,465 in the 18-to-49 demographic. That also was an across-the-board fourth-place finish among the Big 4 broadcast stations. NBC5's First at Four local newscast led overall in total viewers with 87,429 while Fox4's two helpings of the syndicated Judge Judy were tops among 18-to-49-year-olds with 21,688 and 27,429.
Jimmy Kimmel Sucks! averaged 86,740 total viewers to rank third in that measurement behind Fox4's syndicated TMZ (113,589) and Access Hollywood (110,147) and CBS' Late Show with David Letterman (88,806). But Kimmel beat everything except Access Hollywood in the 18-to-49 measurement. It drew 41,781 viewers in this age range to Access Hollywood's 51,030.
In Thursday's prime-time rankings, Fox's 7 to 8 p.m. hour of American Idol easily was the top overall attraction with 447,473 total viewers. Idol also was the top draw with 18-to-49-year-olds.
CBS' Person of Interest won the 8 p.m. hour in total viewers, but ABC's Grey's Anatomy had the edge among 18-to-49-year-olds. CBS' Elementary ran first at 9 p.m. on both scoreboards.
Here are Thursday's local news derby numbers:
CBS11 finished first at 10 p.m. in total viewers, but Fox4 ranked No. 1 with 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 once again romped to twin wins at 6 a.m. while adding a 5 p.m. gold in the 25-to-54 demographic.
CBS11 had the most total viewers at 6 p.m. WFAA8 won at 5 p.m. in total viewers and at 6 p.m. among 25-to-54-year-olds.
unclebarky@verizon.net
@unclebarkycom
Thursday was very much out of the ordinary in terms of pretty big doings on three series carried by WFAA8.
The station's locally produced Good Morning Texas featured the return of former NBC5 anchor Jane McGarry after more than eight months off the air. She kicked off her weekly "Starting Over" series.
At 4 p.m., the syndicated Katie had host Katie Couric's heavily promoted first on-camera interview with imaginary girlfriend dupe Manti Te'o, who ended his career at Notre Dame with a runner-up finish in the Heisman trophy voting.
And at 10:35 p.m., ABC's Jimmy Kimmel Live! was hijacked by Matt Damon and retitled Jimmy Kimmel Sucks! while the host spent the entire hour bound and gagged in a swivel chair. Damon's all-star grouping of guests included Nicole Kidman, Reese Witherspoon, Gary Oldman, Sheryl Crow, Robin Williams, Demi Moore, Andy Garcia, Amy Adams, Ben Affleck and Kimmel's ex-girlfriend, Sarah Silverman. That made for quite a night.
So how did they all fare in the D-FW Nielsens? GMT and Katie bombed while the heisted Kimmel Sucks! showed a considerably stronger pulse.
GMT drew just 30,979 viewers, with a sub-scant 957 of them in the advertiser-prized 18-to-49 demographic. That put it fourth at 9 a.m. among the Big Four broadcast networks (ABC, CBS, NBC and Fox). Fox4's syndicated Kelly & Michael led the way in both ratings measurements with 107,394 viewers and 51,987 in the 18-to-49 age range.
GMT's audience levels also were lower than the previous Thursday's edition. So no bump from McGarry.
Katie, which airs as the 4 p.m. lead-in to WFAA8's 5 p.m. newscasts, drew 48,189 total viewers with 4,465 in the 18-to-49 demographic. That also was an across-the-board fourth-place finish among the Big 4 broadcast stations. NBC5's First at Four local newscast led overall in total viewers with 87,429 while Fox4's two helpings of the syndicated Judge Judy were tops among 18-to-49-year-olds with 21,688 and 27,429.
Jimmy Kimmel Sucks! averaged 86,740 total viewers to rank third in that measurement behind Fox4's syndicated TMZ (113,589) and Access Hollywood (110,147) and CBS' Late Show with David Letterman (88,806). But Kimmel beat everything except Access Hollywood in the 18-to-49 measurement. It drew 41,781 viewers in this age range to Access Hollywood's 51,030.
In Thursday's prime-time rankings, Fox's 7 to 8 p.m. hour of American Idol easily was the top overall attraction with 447,473 total viewers. Idol also was the top draw with 18-to-49-year-olds.
CBS' Person of Interest won the 8 p.m. hour in total viewers, but ABC's Grey's Anatomy had the edge among 18-to-49-year-olds. CBS' Elementary ran first at 9 p.m. on both scoreboards.
Here are Thursday's local news derby numbers:
CBS11 finished first at 10 p.m. in total viewers, but Fox4 ranked No. 1 with 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 once again romped to twin wins at 6 a.m. while adding a 5 p.m. gold in the 25-to-54 demographic.
CBS11 had the most total viewers at 6 p.m. WFAA8 won at 5 p.m. in total viewers and at 6 p.m. among 25-to-54-year-olds.
unclebarky@verizon.net