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Local Nielsen ratings snapshot (Wed., May 14) -- Fox/Fox4 make most of the prime-time noise

By ED BARK
@unclebarkycom on Twitter
Although in steep decline from what it once was, Fox’s American Idol can still be a player, particularly with its Wednesday night performance shows.

The latest two-hour edition averaged 269,849 D-FW viewers, winning from 7 to 8 p.m. opposite CBS’ Survivor before losing to CBS’ Criminal Minds (347,964 viewers) in the 8 p.m. hour.

But Idol had a clean sweep among advertiser-prized 18-to-49-year-olds. And Fox4’s 9 p.m. local newscast kept the ball rolling by edging CBS’ CSI: Crime Scene Investigation in total viewers and romping with 18-to-49-year-olds while ABC’s competing season finale of Nashville placed a distant second in that key demographic.

The injury-ravaged Texas Rangers’ 5-4 loss at Houston had 106,520 total viewers on Fox Sports Southwest.

KTXD-TV’s (Ch.47) The Broadcast, enjoying a wealth of online attention and some exposure on Fox News Channel after Tuesday’s spat over Michael Sam’s live kiss of his boyfriend during the NFL draft, continued to be an empty-handed panhandler in the D-FW Nielsens. Thursday’s 9 to 11 a.m. live edition and the 4 to 6 p.m. repeat again registered “hashmarks” (no measurable audience). The Broadcast has been nothing but hashmarks since the Monday, May 5th morning airing of the show averaged 710 viewers for the full two hours by showing a slight ratings pulse in just one 15-minute increment.

In contrast, KTXD’s most-watched program Wednesday, an 11:30 p.m. to 12:30 a.m. episode of Cold Case Files, drew 21,304 viewers.

Here are Wednesday’s local news derby results, with five weekdays now remaining in the May “sweeps” ratings period.

CBS11 had the most total viewers at 10 p.m. while Fox4 won among 25-to-54-year-olds, the main advertiser target audience for news programming. WFAA8 fell to an uncommonly distant fourth in the 25-to-54 measurement.

Fox4 swept the 6 a.m. competitions and NBC5 had its fourth straight doubleheader win at 5 p.m. The Peacock also had the most total viewers at 6 p.m., but Fox4 won with 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net