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Local Nielsen ratings snapshot (Tues., July 12) -- All-Stars win one, lose one vs. AGT

By ED BARK
@unclebarkycom on Twitter
The American League won the All-Star game 4-2 on Fox Tuesday night, but NBC’s America’s Got Talent shared the ratings spoils during direct competition with baseball’s mid-summer showcase.

Airing from 7 to 9 p.m., AGT averaged 254,966 D-FW viewers. The All-Star game, which started at 7:22 p.m. and ended at 10:27 p.m., drew 247,884 viewers for the portion of the game going head-to-head with AGT.

But baseball easily won among advertiser-craved 18-to-49-year-olds, drawing 101,622 opposite AGT’s 53,987.

The entire All-Star game, which handily outscored all competing programming from 9 p.m. until the final out, also averaged 247,884 total viewers, with a slightly smaller 98,447 in the 18-to-49 age range.

Earlier Tuesday, Fox4, NBC5, TEGNA8 and CBS11 all preempted regular programming to air the Memorial service in honor of the five police officers gunned down by an assassin Thursday night in downtown Dallas. President Obama and an at times oddly bouncy George W. Bush were among the speakers at the Morton Meyerson Symphony Center. The ceremony official got underway at 1 p.m. and ended at 2:25 p.m.

Here are the ratings during that period in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).

TEGNA8 -- 134,566 total viewers and 26,787 in the 25-to-54 demographic
NBC5 -- 106,236 total viewers and 41,668 in the 25-to-54 demographic
Fox4 -- 92,071 total viewers and 26,787 in the 25-to-54 demographic
CBS11 -- 77,906 total viewers and 8,929 in the 25-to-54 demographic

Here are Tuesday’s local news derby results in the four major regularly scheduled competitions.

TEGNA8 had the most total viewers at 10 p.m. while NBC5 nipped TEGNA8 among 25-to-54-year-olds in a downsized three-way competition.

Fox4 swept the 6 a.m. competitions and NBC5 did likewise at both 5 and 6 p.m.

Email comments or questions to: unclebarky@verizon.net