Local Nielsen ratings snapshot (Fri.-Sun., April 26-28) -- CBS still prospering in prime-time
04/29/13 11:43 AM
By ED BARK
@unclebarkycom
New episodes of CBS’ regular series lineups swept both the Sunday and Friday prime-time Nielsens on D-FW total viewer scorecards. But with an asterisk when Friday’s off-network Texas Rangers game is factored in.
CBS’ Sunday night leader, The Mentalist, drew 240,947 viewers in the 9 p.m. hour. Likewise running first from 6 to 9 p.m. were 60 Minutes (185,873), The Amazing Race (199,642) and the season finale of The Good Wife (also with 199,642 viewers).
Amazing Race also won its time slot with advertiser-prized 18-to-49-year-olds, as did the second half-hour of 60 Minutes. The golds in this key demographic otherwise went to Fox’s The Simpsons from 6 to 6:30 p.m. and NBC’s All-Star Celebrity Apprentice in the 8 to 10 p.m. hours.
In Friday night’s total viewer results, CBS ran the table among the Big Four broadcast networks with Undercover Boss (220,294), Vegas (206,526) and Blue Bloods (275,368). Among 18-to-49-year-olds, the golds went to Undercover Boss, ABC’s Shark Tank and Blue Bloods.
However, prime-time’s overall high roller was the Texas Rangers, whose win over Minnesota on TXA21 topped Friday’s 8 to 10 p.m. hours in both total viewers and 18-to-49-year-olds. The game overall averaged 213,410 total viewers, ranking ahead of the Saturday and Sunday afternoon Ranger losses on Fox Sports Southwest (144,568 and 185,873 total viewers respectively).
The President Obama/Conan O’Brien portion of the White House Correspondents dinner Saturday night drew 13,768 total viewers on CNN. The dinner’s other longtime carrier, C-SPAN, does not subscribe to Nielsen.
Here are Friday’s local news derby results on the second weekday of the May “sweeps.”
CBS11 swept the 10 p.m. competitions in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 did likewise at 6 a.m., a time period it has dominated throughout 2013.
CBS11 had the most total viewers at 6 p.m., but WFAA8 ran first with 25-to-54-year-olds. The 5 p.m. spoils were split between NBC5 in total viewers and Fox4 in the 25-to-54 demographic.
Email questions or comments to: unclebarky@verizon.net
@unclebarkycom
New episodes of CBS’ regular series lineups swept both the Sunday and Friday prime-time Nielsens on D-FW total viewer scorecards. But with an asterisk when Friday’s off-network Texas Rangers game is factored in.
CBS’ Sunday night leader, The Mentalist, drew 240,947 viewers in the 9 p.m. hour. Likewise running first from 6 to 9 p.m. were 60 Minutes (185,873), The Amazing Race (199,642) and the season finale of The Good Wife (also with 199,642 viewers).
Amazing Race also won its time slot with advertiser-prized 18-to-49-year-olds, as did the second half-hour of 60 Minutes. The golds in this key demographic otherwise went to Fox’s The Simpsons from 6 to 6:30 p.m. and NBC’s All-Star Celebrity Apprentice in the 8 to 10 p.m. hours.
In Friday night’s total viewer results, CBS ran the table among the Big Four broadcast networks with Undercover Boss (220,294), Vegas (206,526) and Blue Bloods (275,368). Among 18-to-49-year-olds, the golds went to Undercover Boss, ABC’s Shark Tank and Blue Bloods.
However, prime-time’s overall high roller was the Texas Rangers, whose win over Minnesota on TXA21 topped Friday’s 8 to 10 p.m. hours in both total viewers and 18-to-49-year-olds. The game overall averaged 213,410 total viewers, ranking ahead of the Saturday and Sunday afternoon Ranger losses on Fox Sports Southwest (144,568 and 185,873 total viewers respectively).
The President Obama/Conan O’Brien portion of the White House Correspondents dinner Saturday night drew 13,768 total viewers on CNN. The dinner’s other longtime carrier, C-SPAN, does not subscribe to Nielsen.
Here are Friday’s local news derby results on the second weekday of the May “sweeps.”
CBS11 swept the 10 p.m. competitions in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 did likewise at 6 a.m., a time period it has dominated throughout 2013.
CBS11 had the most total viewers at 6 p.m., but WFAA8 ran first with 25-to-54-year-olds. The 5 p.m. spoils were split between NBC5 in total viewers and Fox4 in the 25-to-54 demographic.
Email questions or comments to: unclebarky@verizon.net