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Local Nielsen ratings snapshot (Wed.-Thurs., Dec. 18-19) -- X Factor underwhelms

By ED BARK
@unclebarkycom on Twitter
Fox’s two-hour finale of The X Factor generated scant excitement Thursday night while crowning the Alex Kinsey/Sierra Deaton duo as its third and very likely last winner.

X Factor averaged 156,229 D-FW viewers from 7 to 9 p.m. Its first hour, which had 149,127 viewers, ran second to repeats of CBS’ The Big Bang Theory (227,242) and The Millers (156,229) while barely beating NBC’s The Sing Off (142,026).

Hour 2 of X Factor won its time slot with 177,533 viewers, holding off the first hour of ABC’s The Year (149,127), a throwaway retrospective of 2013.

Fox4’s 9 p.m. local newscast then won its hour with a bigger audience -- 213,039 viewers -- than X Factor. Among advertiser-prized 18-to-49-year-olds, X Factor and Sing Off tied for first from 7 to 8 p.m. before NBC’s repeat of its Saturday Night Live Christmas compilation won the 8 to 9 p.m. hour. Fox4’s news had the most 18-to-49-year-olds from 9 to 10 p.m.

In Wednesday’s prime-time Nielsens, the concluding X Factor “performance” show had the most total viewers from 7 to 8 p.m. before CBS’ repeat of Criminal Minds won the 8 p.m. hour. Barbara Walters’ final 10 Most Fascinating People special for ABC ran first from 9 to 10 p.m.

X Factor had the most 18-to-49-year-old viewers from 7 to 8:30 p.m. before Walters ruled in that key demographic for her entire 90-minute swan song.

Here are the four-way local news derby results:

Wednesday -- WFAA8 swept the 10 p.m. competitions, winning in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 ran the table at 6 a.m. and added a 5 p.m. win with 25-to-54-year-olds.

NBC5 had the most total viewers at both 5 and 6 p.m. The Peacock also tied WFAA8 for the 6 p.m. top spot among 25-to-54-year-olds.

Thursday -- WFAA8 again dominated the 10 p.m. Nielsens with twin wins. NBC5 rose up to beat Fox4 at 6 a.m. in total viewers but that one-two finish was reversed in the 25-to-54 demographic.

NBC5 notched a doubleheader win at 5 p.m. CBS11 had the most total viewers at 6 p.m. while the 25-to-54 spoils were shared by Fox4 and WFAA8.

Email comments or questions to: unclebarky@verizon.net