Local Nielsen ratings snapshot (Tues.-Wed., Nov. 3-4) -- It's Empire vs. CMA Awards in marquee Wednesday night matchup
11/05/15 10:30 AM
By ED BARK
@unclebarkycom on Twitter
Facing the music: Fox’s Empire met its match Wednesday night opposite the second hour of ABC’s Country Music Association awards show.
The 8 p.m. second hour of the CMAs, which featured a show-stopping duet by Jason Timberlake and new country star Chris Stapleton, barely prevailed in total D-FW viewers with 439,109 to Empire’s 432,026.
But Empire won among advertiser-prized 18-to-49-year-olds, drawing 206,421 to the CMA Awards’ 152,434.
The CMAs, again hosted by Carrie Underwood and Brad Paisley, averaged 417,862 total viewers for its full three hours, with 252,434 in the key 18-to-49 demographic. Rival networks CBS and NBC couldn’t keep pace while Fox and Fox4’s 9 p.m. local newscast took the silvers in both ratings measurements from 7 to 8 p.m. (with Rosewood) and 9 to 10 p.m.
In Tuesday’s prime-time Nielsens, CBS’ NCIS ranked as the top draw in total viewers with 389,532 while NBC’s The Voice lured the most 18-to-49-year-olds (92,095).
Here are the local news derby results for the 4th and 5th weekdays of the 20-day November “sweeps” ratings period.
Tuesday -- TEGNA8 edged NBC5 for the most total viewers at 10 p.m., but Fox4 won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 remained in charge of the 6 a.m. competitions with twin wins while NBC5 prospered in the early evening by sweeping both the 5 and 6 p.m. races.
Wednesday -- TEGNA8 capitalized on a bounteous CMA lead-in audience to run the table at 10 p.m.
Fox4 notched two more 6 a.m. wins and also swept the 5 p.m. competitions. At 6 p.m., Fox4 and NBC5 shared the lead in total viewers, but Fox4 was alone on top with 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Facing the music: Fox’s Empire met its match Wednesday night opposite the second hour of ABC’s Country Music Association awards show.
The 8 p.m. second hour of the CMAs, which featured a show-stopping duet by Jason Timberlake and new country star Chris Stapleton, barely prevailed in total D-FW viewers with 439,109 to Empire’s 432,026.
But Empire won among advertiser-prized 18-to-49-year-olds, drawing 206,421 to the CMA Awards’ 152,434.
The CMAs, again hosted by Carrie Underwood and Brad Paisley, averaged 417,862 total viewers for its full three hours, with 252,434 in the key 18-to-49 demographic. Rival networks CBS and NBC couldn’t keep pace while Fox and Fox4’s 9 p.m. local newscast took the silvers in both ratings measurements from 7 to 8 p.m. (with Rosewood) and 9 to 10 p.m.
In Tuesday’s prime-time Nielsens, CBS’ NCIS ranked as the top draw in total viewers with 389,532 while NBC’s The Voice lured the most 18-to-49-year-olds (92,095).
Here are the local news derby results for the 4th and 5th weekdays of the 20-day November “sweeps” ratings period.
Tuesday -- TEGNA8 edged NBC5 for the most total viewers at 10 p.m., but Fox4 won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 remained in charge of the 6 a.m. competitions with twin wins while NBC5 prospered in the early evening by sweeping both the 5 and 6 p.m. races.
Wednesday -- TEGNA8 capitalized on a bounteous CMA lead-in audience to run the table at 10 p.m.
Fox4 notched two more 6 a.m. wins and also swept the 5 p.m. competitions. At 6 p.m., Fox4 and NBC5 shared the lead in total viewers, but Fox4 was alone on top with 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net